Shower Curtain

Shoppers searched for this 53.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -4.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $20.2M a year.

Searches, last 12 months

53.8M

Growth, 90 days vs prior 90

-4.9%

Conversion, latest week

2.2%

Market size, estimated

$20.2Ma year

Peak month

July1.4× the quietest month

Top search term

shower curtain32.9M searches a year

Listings sell for $16.86 on average, from $4.54 to $33.16. Amazon reports units sold in ranges, and this niche reaches the top one: 1,000,000 units or more a year. The average listing sells 15,000 to 20,000 of them. At $16.86 that is $253K to $337K a year per listing.

Average price

$16.86inside the $15 to $100 sweet spot

Price range

$4.54–$33.16

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1,000,000 or moreAmazon's top range

Units per listing a year

15,000–20,000

Revenue per listing a year

$253K–$337K

Returns

1.5%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #18 within Shower Curtains, Hooks & Liners. It carries 20,020 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

2.9%

Average rank

#18in Shower Curtains, Hooks & Liners

Average rating

4.62 starsAmazon United States average 4.42 stars

Average reviews

20,020per listing

Listings tracked

67

10 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

10

Successful launches

10Amazon's first-year sales bar

Average brand age

41 months