Shotgun Roulette

Shoppers searched for this 107K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.4% of those searches ended in a purchase. Searches in the last 90 days moved +115.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $139K a year.

Searches, last 12 months

107K

Growth, 90 days vs prior 90

+115.7%

Conversion, latest week

5.4%

Market size, estimated

$139Ka year

Peak month

May9.6× the quietest month

Top search term

shotgun roulette71K searches a year

Listings sell for $24.23 on average, from $9.89 to $45.74. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 1,000 to 1,250 of them. At $24.23 that is $24K to $30K a year per listing.

Average price

$24.23inside the $15 to $100 sweet spot

Price range

$9.89–$45.74

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

1,000–1,250

Revenue per listing a year

$24K–$30K

Returns

1.5%of orders · Amazon United States median 2.1%

50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 20.0% of listings are out of stock. The average listing ranks #178 within Party Games & Activities. It carries 512 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings

50%

Prime listings

100%

Out of stock, average day

20.0%

Average rank

#178in Party Games & Activities

Average rating

4.25 starsAmazon United States average 4.42 stars

Average reviews

512per listing

Listings tracked

6

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

46 months