Short Taper Candles

Shoppers searched for this 200K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -26.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $102K a year.

Searches, last 12 months

200K

Growth, 90 days vs prior 90

-26.1%

Conversion, latest week

3.5%

Market size, estimated

$102Ka year

Peak month

September12.4× the quietest month

Top search term

short taper candles66K searches a year

Listings sell for $14.69 on average, from $6.51 to $33.41. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $14.69 that is $1K to $4K a year per listing.

Average price

$14.69under the $15 to $100 sweet spot

Price range

$6.51–$33.41

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$1K–$4K

Returns

3.7%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.6% of listings are out of stock. The average listing ranks #137 within Candles. It carries 1,053 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

1.6%

Average rank

#137in Candles

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

1,053per listing

Listings tracked

43

9 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

3Amazon's first-year sales bar

Average brand age

41 months