sherpa blanket twin
Skip itSoft demand (-50.6% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$24.01avg listing price — sweet spot $15–$100
Price range
Great$14.41–$46.30cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great31%top-5 click share — an open shelf
Brand share
Good64%top-5 brand share — brands hold most of the demand
Returns
Okay3.4%return rate — above 5% kills the launch gate
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Review moat
Bad21,348.69avg incumbent reviews — the moat a new listing must climb
Market size
Bad$30K$30K/yr · 79K searches
Growth
Bad-50.6%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, sherpa blanket twin is a $30K/yr Amazon United States market (79K searches/yr). The top 5 brands hold 64% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 40/100.
Data updated Jul 17, 2026 · scored weekly · How we score niches
sherpa blanket twin market data
- Units sold / yr
- 1K–2K
- avg 0–100/product
- Revenue / yr
- $30K–$36K
- units × avg price
- Conversion rate
- 1.6%
- Avg BSR
- #559
- Page quality
- 0%
- Prime
- 98%
- Sponsored
- 92%
- Out of stock
- 17.5%
- Avg brand age
- 47 months
- Avg seller age
- 171 days
Competition & brand share
Clicks spread well past the top 5 (31% combined) — an open shelf where new products get seen.Brands
27 rising
Sellers
32
Top-5 brand share
64%
Top 20: 97%
Top-5 click share
31%
Top 20: 66%
Open market
31%
- Bedsure28%
- Utopia Bedding17%
- BEDELITE9%
- PAJEO6%
- PAVILIA5%
- Bare Home5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -50.6% search growth over the last 90 days.Peak months: Jan, Nov, Dec · busiest ÷ quietest = 12.4×
Top sherpa blanket twin search terms
- sherpa blanket twin23K/yr
- twin sherpa blanket18K/yr
- sherpa twin blanket10K/yr
- full size sherpa blanket9K/yr
- twin size sherpa blanket7K/yr
- blue sherpa blanket4K/yr
- oversized sherpa blanket4K/yr
- cuddl duds blankets2K/yr
- extra thick sherpa blanket2K/yr
- sheria blanket138/yr
Top sherpa blanket twin products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Bedsure GentleSoft Sherpa Fleece Twin Blanket for Couch Non-Heated Thick and Warm Throw for Women and Men Soft Fuzzy Plush Blanket for Winter Grey 60x80 Inches
Bedsure$27.254.7★97,297 rev
Utopia Bedding Sherpa Blanket Twin Size (Grey 60x80 Inches) - Soft Lightweight Plush Fleece Reversible Winter Blanket for Bed Sofa Couch Camping and Travel
Utopia Bedding$21.924.7★24,635 rev
BEDELITE Sherpa Twin Blanket for Couch Ultra Soft & Cozy Plush Blanket for Sofa Bed & Room Decor Thick Fluffy Throw Gifts for Women Men Mom Dad 60x80 inch Light Grey
BEDELITE$20.584.5★183 rev
Bedsure GentleSoft Sherpa Fleece Throw Blanket for Couch Non-Heated Thick & Warm Cozy Blanket for Winter Soft Fuzzy Plush Throw Gifts for Women and Men Grey 50x60 Inches
Bedsure$19.424.7★97,297 rev
Bedsure Sherpa Blanket Twin Size for Couch - Super Soft Cozy Fleece Thick Warm Blanket for Winter GentleSoft Plush & Fluffy Throw Gift for Women Home Room Decor Beige 60x80 Inches
Bedsure$31.634.7★2,006 rev
Newest
by launch dateUtopia Bedding Sherpa Blanket Twin Size (Grey 60x80 Inches) - Soft Lightweight Plush Fleece Reversible Winter Blanket for Bed Sofa Couch Camping and Travel
Utopia Bedding$21.9224,635 rev
Utopia Bedding Sherpa Blanket Twin Size (Navy 60x80 Inches) - Soft Lightweight Plush Fleece Reversible Winter Blanket for Bed Sofa Couch Camping and Travel
Utopia Bedding$24.5624,635 rev
Utopia Bedding Sherpa Blanket Twin Size (Black 60x80 Inches) - Soft Lightweight Plush Fleece Reversible Winter Blanket for Bed Sofa Couch Camping and Travel
Utopia Bedding$22.3424,635 rev
BEDELITE Sherpa Twin Blanket for Couch Ultra Soft & Cozy Plush Blanket for Sofa Bed & Room Decor Thick Fluffy Throw Gifts for Women Men Mom Dad 60x80 inch Light Grey
BEDELITE$20.58183 rev
BEDELITE Sherpa Twin Blanket for Couch Ultra Soft & Cozy Plush Blanket for Sofa Bed & Room Decor Thick Fluffy Throw Gifts for Women Men Mom Dad 60x80 inch Black
BEDELITE$22.37183 rev
Trending
90-day click momentumBEDELITE Sherpa Twin Blanket for Couch Ultra Soft & Cozy Plush Blanket for Sofa Bed & Room Decor Thick Fluffy Throw Gifts for Women Men Mom Dad 60x80 inch Light Grey
BEDELITE$20.584.5★
Sherpa Twin Size Blanket for Bed - Fleece Soft Cozy Fuzzy Blankets Thick Warm for Winter and All Seasons White Women 60 * 80 Inches
PAJEO$20.584.0★
BEDELITE Sherpa Twin Blanket for Couch Ultra Soft & Cozy Plush Blanket for Sofa Bed & Room Decor Thick Fluffy Throw Gifts for Women Men Mom Dad 60x80 inch Black
BEDELITE$22.374.5★
Full Size Reversible Sherpa Fleece Soft Blanket for Bed Dark Gray 80x90
PAJEO$33.594.4★
Utopia Bedding Sherpa Blanket Queen Size (Navy 90x90 Inches) - Soft Lightweight Plush Fleece Reversible Blanket for Bed Sofa Couch Camping and Travel
Utopia Bedding$26.604.7★
What buyers say about sherpa blanket twin
What buyers praise and complain about, mined from review topics.What buyers love
“Beautiful and warm”
“Soft and fluffy”
“Perfect comfortable”
“Beautifully Made”
“Fits as should”
“Awesome price”
“the colors are vibrant”
“Lightweight and breathable for warmer months”
“Christmas gift”
“As advertised”
What buyers complain about
“Not as thick as I thought”
“Poor quality”
“To small”
“leaves a ton of lint everywhere”
“The material is very thin for a Sherpa”
“the light color blue is not a lighter color of the dark blue”
“Not worth the price in my opinion”
“it wont last much longer”
“Its thin and not warm”
“NOT HEATED”
Top return reasons
Common questions
- Is sherpa blanket twin profitable to sell on Amazon United States?
- The niche generates $30K/yr across 62 tracked products. 3 of 9 products launched in the last 360 days are still selling. 90-day search growth is -50.6%. Flapen's verdict: Skip it (40/100).
- How competitive is the sherpa blanket twin niche?
- 27 brands and 32 sellers compete. The top 5 products take 31% of clicks and top 5 brands hold 64% of demand.
- What do buyers complain about in sherpa blanket twin?
- Top complaints mined from reviews: Thickness, Quality-Overall, Size-Overall. The return rate is 3.4%.
- When does demand for sherpa blanket twin peak?
- Demand peaks in Jan–Nov–Dec; the busiest month runs 12.4× the quietest.
- What does it cost to enter the sherpa blanket twin niche?
- Listings span $14.41–$46.30; the average listing price is $24.01 (sweet spot $15–$100). The average incumbent carries 21,349 reviews — the moat a new listing must climb.