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Shark Birthday Decorations

Pass

Shark Birthday Decorations scores 65 out of 100, a Pass. Shoppers spend an estimated $449K a year here, search demand grew +100.5% this quarter, and an estimated 4.1% of orders come back.

Flapen Score
65
65 / 100
Top 3% of 11,240 Home & Kitchen niches · +16 vs the category median of 49
Market size
$449K/yr618K searches / yr
90-day growth
+100.5%search demand this quarter
Competition
36%top-5 click share · 43 brands · 56 sellers

Flapen Score

Shark Birthday Decorations against its category

The dotted line is the Home & Kitchen average. Past it, Shark Birthday Decorations is stronger. Inside it, weaker.

65Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Shark Birthday Decorations market on Amazon at a glance

Shoppers on Amazon United States searched for Shark Birthday Decorations 618K times last year and spent an estimated $449K. The top 5 brands take 42% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 65 out of 100, a Pass.

01 · Demand

An estimated 5.0% of those searches ended in a purchase.

Shoppers searched for this 618K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved +100.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $449K a year.

Searches, last 12 months
618K
Growth, 90 days vs prior 90
+100.5%
Conversion, latest week
5.0%
Market size, estimated
$449Ka year
Peak month
July7.3× the quietest month
Top search term
shark birthday party decorations141K searches a year

02 · Price

A sale here is worth $14.40.

Listings sell for $14.40 on average, from $2.85 to $29.76. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 500 to 750 of them. At $14.40 that is $7K to $11K a year per listing.

Average price
$14.40under the $15 to $100 sweet spot
Price range
$2.85–$29.76
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
25K–30K
Units per listing a year
500–750
Revenue per listing a year
$7K–$11K
Returns
4.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #1,777 within Party Packs. It carries 844 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
5.5%
Average rank
#1,777in Party Packs
Average rating
4.65 starsAmazon United States average 4.42 stars
Average reviews
844per listing
Listings tracked
49

04 · Newcomers

4 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
12
Successful launches
4Amazon's first-year sales bar
Average brand age
28 months

Products

Top Shark Birthday Decorations products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 36% of clicks, no more. An open shelf where new products get seen.

$0$18K$36K$54K$72K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

43 falling

Sellers

56

Est. top-5 brand share

42%

Top 20: 77%

Est. top-5 click share

36%

Top 20: 71%

Open market

54%

  • LINHAXM13%
  • Generic10%
  • Glad8%
  • WERNNSAI6%
  • CMUSKO5%
  • Bafeil3%

Demand

Shark Birthday Decorations search demand

Weekly searches over the year, seasonality beneath. Pick a range.

40K30KSpike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 7.3×

Search terms

Top Shark Birthday Decorations search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • shark birthday party decorations141K/yr
  • shark party decorations89K/yr
  • shark party49K/yr
  • shark decorations52K/yr
  • shark week decorations25K/yr
  • shark birthday decorations43K/yr
  • shark birthday38K/yr
  • shark themed party decorations39K/yr
  • shark decorations for party25K/yr
  • shark party supplies20K/yr

Reviews and returns

What reviews say buyers love and hate about Shark Birthday Decorations

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Quality-Overall”
17%of negative reviews mention “Durability”
4.1%of orders come back
“But falls apart easily”
A buyer, on “Durability”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Shark Birthday Decorations questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data