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Shabbat Candles

Maybe

Buyers convert on 18.8% of searches. But demand is soft, at -21.4% this quarter, so Shabbat Candles is a Maybe.

Flapen Score
50
50 / 100
Top 43% of 11,240 Home & Kitchen niches · +1 vs the category median of 49
Market size
$552K/yr174K searches / yr
90-day growth
-21.4%search demand this quarter
Competition
67%top-5 click share · 9 brands · 30 sellers

Flapen Score

Shabbat Candles against its category

The dotted line is the Home & Kitchen average. Past it, Shabbat Candles is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Shabbat Candles market on Amazon at a glance

Shoppers on Amazon United States searched for Shabbat Candles 174K times last year and spent an estimated $552K. The top 5 brands take 90% of clicks. Demand peaks in Oct–Dec. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 18.8% of those searches ended in a purchase.

Shoppers searched for this 174K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 18.8% of those searches ended in a purchase. Searches in the last 90 days moved -21.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $552K a year.

Searches, last 12 months
174K
Growth, 90 days vs prior 90
-21.4%
Conversion, latest week
18.8%
Market size, estimated
$552Ka year
Peak month
December1.8× the quietest month
Top search term
shabbat candles129K searches a year

02 · Price

A sale here is worth $16.82.

Listings sell for $16.82 on average, from $5.05 to $30.56. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At $16.82 that is $25K to $34K a year per listing.

Average price
$16.82inside the $15 to $100 sweet spot
Price range
$5.05–$30.56
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
1,500–2,000
Revenue per listing a year
$25K–$34K
Returns
1.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

65% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #74 within Candles. It carries 2,376 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
65%
Prime listings
100%
Out of stock, average day
0.4%
Average rank
#74in Candles
Average rating
4.58 starsAmazon United States average 4.42 stars
Average reviews
2,376per listing
Listings tracked
17

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
64 months

Products

Top Shabbat Candles products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 falling

Sellers

30

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

5%

  • Brand 135%
  • Brand 215%
  • Brand 315%
  • Brand 413%
  • Brand 511%
  • Brand 64%
  • Open — no brand owns it (3 brands, 5%)

Demand

Shabbat Candles search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Dec · busiest ÷ quietest = 1.8×

Search terms

Top Shabbat Candles search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • shabbat candles129K/yr
  • shabbos candles18K/yr
  • sabbath candles jewish8K/yr
  • sabbath candles6K/yr
  • jewish candles7K/yr
  • shabbat candle3K/yr
  • shabbat candles dripless3K/yr

Reviews and returns

What reviews say buyers love and hate about Shabbat Candles

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Quality-Overall”
18%of negative reviews mention “Flammable”
1.0%of orders come back
“the flame is weak”
A buyer, on “Flammable”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Shabbat Candles questions

Answered from the same tracked data.