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Sextant

Fail

The top 5 products take 87% of clicks, so Sextant is a Fail.

Flapen Score
40
40 / 100
Ranks 9,007 of 11,240 Home & Kitchen niches · −9 vs the category median of 49
Market size
$119K/yr91K searches / yr
90-day growth
+6.9%search demand this quarter
Competition
87%top-5 click share · 8 brands · 41 sellers

Flapen Score

Sextant against its category

The dotted line is the Home & Kitchen average. Past it, Sextant is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sextant market on Amazon at a glance

Shoppers on Amazon United States searched for Sextant 91K times last year and spent an estimated $119K. The top 5 brands take 92% of clicks. Demand peaks in Dec. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 91K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +6.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $119K a year.

Searches, last 12 months
91K
Growth, 90 days vs prior 90
+6.9%
Conversion, latest week
1.5%
Market size, estimated
$119Ka year
Peak month
December1.8× the quietest month
Top search term
sextant43K searches a year

02 · Price

A sale here is worth $90.00.

Listings sell for $90.00 on average, from $10.36 to $393.77. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $90.00 that is $0 to $9K a year per listing.

Average price
$90.00inside the $15 to $100 sweet spot
Price range
$10.36–$393.77
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$9K
Returns
1.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

90% of listings pay for placement with sponsored ads. 70% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #22,666 within Collectible Figurines. It carries 78 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
70%
Out of stock, average day
3.3%
Average rank
#22,666in Collectible Figurines
Average rating
4.30 starsAmazon United States average 4.42 stars
Average reviews
78per listing
Listings tracked
10

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
64 months

Products

Top Sextant products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Aug 1, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 87% of clicks. A locked shelf that new listings rarely crack.

$0$12K$24K$36K$48K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

8 falling

Sellers

41

Est. top-5 brand share

92%

Top 20: 100%

Est. top-5 click share

87%

Top 20: 100%

Open market

5%

  • ROORKEE INSTRUMENTS (INDIA) A NAUTICAL REPRODUCTION HOUSE39%
  • US HANDICRAFTS31%
  • OCEAN REPLICAS11%
  • Davis Instruments6%
  • THINKSUP5%
  • FOLSSON3%
  • Open — no brand owns it (2 brands, 5%)

Demand

Sextant search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KBlack Friday '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.8×

Search terms

Top Sextant search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • sextant43K/yr
  • sextant navigation tool27K/yr
  • sextant navigation tool functional8K/yr
  • sexton7K/yr
  • sexton navigation instrument6K/yr

Reviews and returns

What reviews say buyers love and hate about Sextant

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Quality-Overall”
33%of negative reviews mention “Size-Overall”
1.7%of orders come back
“Small”
A buyer, on “Size-Overall”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Sextant questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data