Serta Air Mattress

Shoppers searched for this 71K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +57.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $131K a year.

Searches, last 12 months

71K

Growth, 90 days vs prior 90

+57.7%

Conversion, latest week

1.5%

Market size, estimated

$131Ka year

Peak month

August4.3× the quietest month

Top search term

serta air mattress15K searches a year

Listings sell for $124.56 on average, from $62.46 to $220.20. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 100 to 250 of them. At $124.56 that is $12K to $31K a year per listing.

Average price

$124.56above the $15 to $100 sweet spot

Price range

$62.46–$220.20

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

100–250

Revenue per listing a year

$12K–$31K

Returns

6.6%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 9.8% of listings are out of stock. The average listing ranks #34 within Air Mattresses & Accessories. It carries 15,097 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

91%

Out of stock, average day

9.8%

Average rank

#34in Air Mattresses & Accessories

Average rating

4.33 starsAmazon United States average 4.42 stars

Average reviews

15,097per listing

Listings tracked

11

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

33 months