Seasonal Pillow Covers

Shoppers searched for this 90K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -56.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $19K a year.

Searches, last 12 months

90K

Growth, 90 days vs prior 90

-56.0%

Conversion, latest week

0.8%

Market size, estimated

$19Ka year

Top search term

seasonal pillow covers33K searches a year

Listings sell for $25.81 on average, from $9.67 to $56.18. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $25.81 that is $0 to $3K a year per listing.

Average price

$25.81inside the $15 to $100 sweet spot

Price range

$9.67–$56.18

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

3.5%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.7% of listings are out of stock. The average listing ranks #4,453 within Decorative Pillows, Inserts & Covers. It carries 463 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

13.7%

Average rank

#4,453in Decorative Pillows, Inserts & Covers

Average rating

4.28 starsAmazon United States average 4.42 stars

Average reviews

463per listing

Listings tracked

26

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

0Amazon's first-year sales bar

Average brand age

27 months