Is scream birthday decorations profitable to sell on Amazon United States?

The niche generates $19K/yr across 18 tracked products. 0 of 8 products launched in the last 360 days are still selling. 90-day search growth is -19.9%. Flapen's verdict: Skip it (35/100).

How competitive is the scream birthday decorations niche?

16 brands and 25 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 73% of demand.

What do buyers complain about in scream birthday decorations?

Top complaints mined from reviews: Adhesion/Stickiness, Size-Overall, Assembly/Installation. The return rate is 2.4%.

When does demand for scream birthday decorations peak?

Demand peaks in Sep–Oct; the busiest month runs 14.9× the quietest.

What does it cost to enter the scream birthday decorations niche?

Listings span $6.06–$25.88; the average listing price is $14.01 (sweet spot $15–$100). The average incumbent carries 70 reviews — the moat a new listing must climb.

scream birthday decorations

Skip it

A small market ($19K/yr) — this niche doesn't clear our bar today.

Review moat

Incredible69.89

avg incumbent reviews — the moat a new listing must climb

Avg price

Good$14.01

avg listing price — sweet spot $15–$100

Returns

Good2.4%

return rate — above 5% kills the launch gate

Price range

Good$6.06–$25.88

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good73%

top-5 brand share — brands hold most of the demand

Competition

Okay63%

top-5 click share — leaders hold, buyers still browse

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Growth

Bad-19.9%

90-day search growth — must beat 0% to launch

Conversion

Bad1.2%

search→purchase rate — share of searches ending in a sale

Market size

Bad$19K

$19K/yr · 115K searches

Signals Low Review Barrier

According to Flapen's Amazon United States niche tracking, scream birthday decorations is a $19K/yr Amazon United States market (115K searches/yr). The top 5 brands hold 73% of demand. Demand peaks in Sep–Oct. Verdict: Skip it — 35/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

scream birthday decorations market data

Units sold / yr: 2K–3K; avg 0–100/product
Revenue / yr: $28K–$35K; units × avg price
Conversion rate: 1.2%
Avg BSR: #3,373
Page quality: 0%
Prime: 100%
Sponsored: 44%
Out of stock: 16.5%
Avg brand age: 27 months
Avg seller age: 162 days

Competition & brand share

The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.

Brands

16 falling

Sellers

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

23%

karg35%
PINUO22%
OKUSUN6%
palasasa6%
Fun World5%
Taeku4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -19.9% search growth over the last 90 days.

Peak months: Sep, Oct · busiest ÷ quietest = 14.9×

Open Trend

Top scream birthday decorations search terms

ghost face birthday decorations24K/yr -8.8%1.3% conv.
ghostface party decorations23K/yr -16.7%1.0% conv.
ghost face party decorations19K/yr -15.3%1.3% conv.
scream decorations17K/yr -36.8%1.5% conv.
ghostface decorations17K/yr -34.3%0.8% conv.
ghost face decorations15K/yr -25.2%0.8% conv.

All search terms

Top scream birthday decorations products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

All 18 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Scream Birthday Backdrop Horror Movie Theme Party Decorations Includes 18 Balloons Cake Topper 24 Cupcake Toppers

karg$21.884.7★20 rev

Scream Movie Party Decorations Birthday Party Supplies For Horror Movie Party Supplies Includes Banner - Cake Topper - 24 Cupcake Toppers - 18 Balloons

PINUO$20.604.7★20 rev

Scream Movie Party Decorations Birthday Party Supplies For Horror Movie Party Supplies Includes Banner - Cake Topper - 24 Cupcake Toppers - 18 Balloons

PINUO$19.594.5★23 rev

Pinkc Scream Happy Birthday Backdrop Scream Movie Banner Poster for Horror Theme Party Decorations Birthday Supplies Background Studio Shoot Photo Props Booth

karg$15.404.5★11 rev

Movie Night Party Decoration Do You Like Scary Movies Banner Hallow Horror Movies Night Party Decor Have a Killer Scream Party Decor Halloween Bloody Slayer Murder theme Spooky Creepy Event

OKUSUN$8.554.8★181 rev

Newest

by launch date

Pink Scream Birthday Party Decorations Horror Movie Banner Theme Party Decorations for Fans Indoor Outdoor Birthday Party Supplies Backdrop 5 * 3FT)

PRISIA$11.170 rev

3mo ago

8Pcs Scream Honeycomb Table Centerpiece Scream Birthday Party Supplies Table Decorations for Kids Party Decorations

FFGJA$16.022 rev

4mo ago

Scream Birthday Backdrop Horror Movie Theme Party Decorations Includes 18 Balloons Cake Topper 24 Cupcake Toppers

karg$21.8820 rev

8mo ago

Pinkc Scream Happy Birthday Backdrop Scream Movie Banner Poster for Horror Theme Party Decorations Birthday Supplies Background Studio Shoot Photo Props Booth

karg$15.4011 rev

8mo ago

Allenjoy Pink Horror Skeleton Phone Movie Birthday Party Supplies Sets - 1pc 59 x 35 Backdrop 2pcs Paper Headwear 8pcs Photo Booth Props

Allenjoy$19.693 rev

9mo ago

What buyers say about scream birthday decorations

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall29%

“Awesome, great quality & exactly as pictured”

Advertised Vs Actual Product17%

“better than I expected”

Material Quality7%

“Good material”

Value For Money7%

“fair price”

Size-Overall6%

“Great size”

Assembly/Installation5%

“Extremely easy to assemble”

Baking4%

“Great addition to my sisters bento box cake”

Color4%

“Colors are perfect”

Design-Overall3%

“Awesome decor”

Adhesion/Stickiness3%

“Love the sticker adhesive on the back for hanging”

What buyers complain about

Adhesion/Stickiness24%

“Broken stick”

Size-Overall18%

“Balloons were small”

Assembly/Installation12%

“Have to assemble everything yourself”

Thickness7%

“Very thin”

Quality-Overall6%

“not the best”

Gifting Purpose6%

“Don's great birthday gift”

Value For Money3%

“For the price I thought it would be a little more to it”

Material Quality3%

“it is plastic”

Color3%

“Colors are great hard to keep up”

Display Colors1%

“With light off it's just dark”

Top return reasons

Color18%

Size-Overall16%

Value For Money15%

Advertised Vs Actual Product10%

Adhesion/Stickiness10%

Product Condition6%

Defective Material/Parts5%

Durability5%

Quality-Overall2%

Thin2%

Common questions

Is scream birthday decorations profitable to sell on Amazon United States?: The niche generates $19K/yr across 18 tracked products. 0 of 8 products launched in the last 360 days are still selling. 90-day search growth is -19.9%. Flapen's verdict: Skip it (35/100).
How competitive is the scream birthday decorations niche?: 16 brands and 25 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 73% of demand.
What do buyers complain about in scream birthday decorations?: Top complaints mined from reviews: Adhesion/Stickiness, Size-Overall, Assembly/Installation. The return rate is 2.4%.
When does demand for scream birthday decorations peak?: Demand peaks in Sep–Oct; the busiest month runs 14.9× the quietest.
What does it cost to enter the scream birthday decorations niche?: Listings span $6.06–$25.88; the average listing price is $14.01 (sweet spot $15–$100). The average incumbent carries 70 reviews — the moat a new listing must climb.