school picture frame k-12
Worth a lookShows a sweet-spot price point ($23.96 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Incredible$23.96avg listing price — sweet spot $15–$100
Review moat
Great213.89avg incumbent reviews — the moat a new listing must climb
Brand share
Great50%top-5 brand share — no brand owns this niche
Competition
Great31%top-5 click share — an open shelf
Price range
Great$9.46–$50.25cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Returns
Good2.5%return rate — above 5% kills the launch gate
Growth
Okay+2.1%90-day search growth — must beat 0% to launch
Market size
Okay$105K$105K/yr · 399K searches
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, school picture frame k-12 is a $105K/yr Amazon United States market (399K searches/yr). The top 5 brands hold 50% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Worth a look — 58/100.
Data updated Aug 2, 2026 · scored weekly · How we score niches
school picture frame k-12 market data
- Units sold / yr
- 6K–8K
- avg 100–250/product
- Revenue / yr
- $144K–$192K
- units × avg price
- Conversion rate
- 1.1%
- Avg BSR
- #3,303
- Page quality
- 0%
- Prime
- 76%
- Sponsored
- 91%
- Out of stock
- 4.4%
- Avg brand age
- 37 months
- Avg seller age
- 197 days
Competition & brand share
Clicks spread well past the top 5 (31% combined) — an open shelf where new products get seen.Brands
37 rising
Sellers
43
Top-5 brand share
50%
Top 20: 91%
Top-5 click share
31%
Top 20: 73%
Open market
45%
- FramePro15%
- GMFrames12%
- Americanflat9%
- DUENPY7%
- Pearhead7%
- HEYTUYA5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +2.1% search growth over the last 90 days.Peak months: Sep, Oct, Nov · busiest ÷ quietest = 4.3×
Top school picture frame k-12 search terms
- school picture frame pre-k to 1298K/yr
- k-12 picture frame40K/yr
- school years picture frame k-1244K/yr
- school picture frame47K/yr
- school photo frame31K/yr
- school picture frame k-1227K/yr
- school years photo frame17K/yr
- kindergarten through 12th grade picture frame6K/yr
- school photo frame pre-k-1214K/yr
- grade school picture frame k-128K/yr
Top school picture frame k-12 products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
DUENPY 12x16 School Year Picture Frame K-12 Displays One 5x7 Photo and Twelve 2.5x3.5 Pictures Graduation Photo Collage Wall Hanging Collage School Picture Frame Black
DUENPY$15.664.5★344 rev
Pearhead School Years Graduation Frame K-12 Photo Collage Picture Frame Kindergarten to 12th Grade Keepsake Graduation Party Decor 13 Photo Wall Display Black
Pearhead$29.154.6★1,587 rev
Americanflat 9x22 School Picture Frame Pre-K to 12 with Shatter-Resistant Glass - Fits Twelve 2.5x3.5 Photos and One 5x7 Photo - Signature Collection - K-12 Picture Frame for Wall Display - Black
Americanflat$18.554.6★76 rev
HEYTUYA 12x16 School Years Picture Frame K-12 Display One 5x7 Photo and Twelve 2.5x3.5 Pictures Graduation Photo Collage Black Frame with Mat and Plexiglass for Wall hanging Black Mat Black
HEYTUYA$9.994.5★91 rev
V-DECORPARKS School Picture Frame Pre-k to 12 | School Years Picture Frame K-12 Personalized Wooden Grades Pre-k-12 & Collage Graduation Photo Frames 14 Photos
V-DECORPARKS$45.174.6★373 rev
Newest
by launch date
Aeekdook Personalized School Picture Frame Pre-K to 12 Custom Wooden School Years Photo Frame K-12 with Name Personalized Photo Frames Back to School Gifts for Kids Toddler Student
Aeekdook$27.246 rev
School Picture Frame Pre-K to 12 - Kindergarten to 12th Grade Memory Frame K-12 Picture Frame Custom Years Photo Frame Ideal School Gift & Home Decor 14 Photo
KALOTOYS$36.5730 rev
HEYTUYA 12x16 School Years Picture Frame K-12 Display One 5x7 Photo and Twelve 2.5x3.5 Pictures Graduation Photo Collage Black Frame with Mat and Plexiglass for Wall hanging Black Mat Black
HEYTUYA$9.9991 rev
Eorbow School Picture Frame Pre-K to 12 1710 Wood School Years Photo Frame Graduation Picture Frame for Grades Pre-K to 12th Collage Graduation Gifts&Party Decor 14 Photos
Eorbow$15.603 rev
GMFrames School Days Photo Frames Prek-12x16 for Pre-School & Kindergarten to 12th Grade White
GMFrames$21.7331 rev
Trending
90-day click momentum
PartyHooman Graduation Photo Banner K-12 Kindergarten to 12th Grade for Middle/Junior High/Senior Graduation Decorations 2026 | Class of 2026 Party Decorations |Pictures Party Supplies (Pre-strung)
PartyHooman$9.464.8★
Aeekdook Personalized School Picture Frame Pre-K to 12 Custom Wooden School Years Photo Frame K-12 with Name Personalized Photo Frames Back to School Gifts for Kids Toddler Student
Aeekdook$27.244.2★
FramePro School Years Picture Frame K-12 Day Graduation Photo Collage Black Frame with Mat Displays One 5x7 Photo and Twelve 2.5x3.5 Pictures
FramePro$18.214.5★
GMFrames School Days Photo Frames Prek-12x16 for Pre-School & Kindergarten to 12th Grade White
GMFrames$21.733.6★
Axeman 12x16 School Years Picture Frame K-12 Day Graduation Photo Collage Solid Oak Picture Frame With Mat - Displays One 5x7 Photo and Twelve 2.5x3.5 Pictures Hanging Hardware Included Walnut
Axeman$24.873.1★
What buyers say about school picture frame k-12
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality frame and mat”
“Beautiful frame”
“Exactly what I wanted”
“Good value for the price”
“Design of item is beautiful”
“It's very easy to assemble”
“Easy to use”
“Very sturdy”
“And perfect because they hold multiple pictures”
“A gift”
What buyers complain about
“Not a wooden frame”
“Wallets are too small”
“Cheap & flimsy”
“Product is a bit flimsy”
“this ended up being a very expensive picture frame”
“the black lettering also looks terrible on the yellow background”
“Looks Cheap and Has No Instructions”
“looks like fake wood”
“Disappointed- Damaged Upon Arrival”
“Broken front”
Top return reasons
Common questions
- Is school picture frame k-12 profitable to sell on Amazon United States?
- The niche generates $105K/yr across 55 tracked products. 0 of 11 products launched in the last 360 days are still selling. 90-day search growth is +2.1%. Flapen's verdict: Worth a look (58/100).
- How competitive is the school picture frame k-12 niche?
- 37 brands and 43 sellers compete. The top 5 products take 31% of clicks and top 5 brands hold 50% of demand.
- What do buyers complain about in school picture frame k-12?
- Top complaints mined from reviews: Frame Quality, Size-Overall, Quality-Overall. The return rate is 2.5%.
- When does demand for school picture frame k-12 peak?
- Demand peaks in Sep–Oct–Nov; the busiest month runs 4.3× the quietest.
- What does it cost to enter the school picture frame k-12 niche?
- Listings span $9.46–$50.25; the average listing price is $23.96 (sweet spot $15–$100). The average incumbent carries 214 reviews — the moat a new listing must climb.