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61

scalloped picture frame

Worth a look

Shows demand growing +351.3% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 14Growth 100Conversion 51Competition 69Returns 64Price range 86Avg price 95Brand share 61Review moat 95Quality gap 18

Growth

Incredible+351.3%

90-day search growth — must beat 0% to launch

Review moat

Incredible95.1

avg incumbent reviews — the moat a new listing must climb

Avg price

Incredible$28.21

avg listing price — sweet spot $15–$100

Price range

Great$9.44–$56.82

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good43%

top-5 click share — leaders hold, buyers still browse

Returns

Good2.4%

return rate — above 5% kills the launch gate

Brand share

Good68%

top-5 brand share — brands hold most of the demand

Conversion

Good4.2%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Market size

Bad$55K

$55K/yr · 47K searches

Signals Trending

According to Flapen's Amazon United States niche tracking, scalloped picture frame is a $55K/yr Amazon United States market (47K searches/yr). The top 5 brands hold 68% of demand. Verdict: Worth a look — 61/100.

Data updated Aug 2, 2026 · scored weekly · How we score niches

scalloped picture frame market data

Units sold / yr
3K–3K
avg 0–100/product
Revenue / yr
$71K–$85K
units × avg price
Conversion rate
4.2%
Avg BSR
#813
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
10.0%
Avg brand age
19 months
Avg seller age
199 days

Competition & brand share

The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.

Brands

19 rising

Sellers

28

Top-5 brand share

68%

Top 20: 100%

Top-5 click share

43%

Top 20: 89%

Open market

26%

  • Chivalral30%
  • Novacrylion13%
  • NEUREGY10%
  • JUOIFIP7%
  • laapee7%
  • KRT6%

Demand

Weekly Amazon search volume, last 34 weeks — +351.3% search growth over the last 90 days.
5K3KHoliday '25Spike '26Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jul '26

Top scalloped picture frame search terms

  • scalloped acrylic picture frame17K/yr
  • acrylic scalloped picture frame10K/yr
  • scalloped acrylic frame9K/yr
  • scallop acrylic frame5K/yr
  • acrylic frame scalloped3K/yr
  • acrylic scalloped frame3K/yr
All search terms

Top scalloped picture frame products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$2K8%$4K12%$7K16%$9K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about scalloped picture frame

What buyers praise and complain about, mined from review topics.

What buyers love

Frame Quality21%

“Best frames”

Magnetic Strength/Adsorption14%

“Strong magnetic strength”

Quality-Overall11%

“The build quality feels solid”

Gifting Purpose7%

“Perfect for gifting”

Ease Of Use7%

“Easy to Use”

Value For Money4%

“affordable”

Strength4%

“These frames are very sturdy”

Display-Overall3%

“They display beautifully”

Design-Overall3%

“a Nice Design Touch”

Image/Picture Clarity3%

“Love this and so easy to pop in a picture”

What buyers complain about

Magnetic Strength/Adsorption17%

“Magnets fall out”

Value For Money8%

“Wish it was a cheaper”

Frame Quality8%

“it doesnt even prop the frame up”

Quality-Overall6%

“NOT top quality”

Adhesion/Stickiness4%

“dont stick on my fridge very well”

Advertised Vs Actual Product4%

“The images are deceiving”

Size-Overall4%

“also very small”

Strength3%

“not really stable”

Weight Heavy2%

“First, these are heavier than I expected”

Add-Ons/Attachments1%

“The stand isnt attached”

Top return reasons

Frame Quality32%
Size-Overall27%
Magnetic Strength/Adsorption10%
Weight Heavy5%
Advertised Vs Actual Product4%
Value For Money4%
Material Quality2%
Shape/Style2%
Functionality-Overall2%
Defective Material/Parts2%

Common questions

Is scalloped picture frame profitable to sell on Amazon United States?
The niche generates $55K/yr across 30 tracked products. 5 of 14 products launched in the last 360 days are still selling. 90-day search growth is +351.3%. Flapen's verdict: Worth a look (61/100).
How competitive is the scalloped picture frame niche?
19 brands and 28 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 68% of demand.
What do buyers complain about in scalloped picture frame?
Top complaints mined from reviews: Magnetic Strength/Adsorption, Value For Money, Frame Quality. The return rate is 2.4%.
What does it cost to enter the scalloped picture frame niche?
Listings span $9.44–$56.82; the average listing price is $28.21 (sweet spot $15–$100). The average incumbent carries 95 reviews — the moat a new listing must climb.