scalloped picture frame
Worth a lookShows demand growing +351.3% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+351.3%90-day search growth — must beat 0% to launch
Review moat
Incredible95.1avg incumbent reviews — the moat a new listing must climb
Avg price
Incredible$28.21avg listing price — sweet spot $15–$100
Price range
Great$9.44–$56.82cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Returns
Good2.4%return rate — above 5% kills the launch gate
Brand share
Good68%top-5 brand share — brands hold most of the demand
Conversion
Good4.2%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$55K$55K/yr · 47K searches
According to Flapen's Amazon United States niche tracking, scalloped picture frame is a $55K/yr Amazon United States market (47K searches/yr). The top 5 brands hold 68% of demand. Verdict: Worth a look — 61/100.
Data updated Aug 2, 2026 · scored weekly · How we score niches
scalloped picture frame market data
- Units sold / yr
- 3K–3K
- avg 0–100/product
- Revenue / yr
- $71K–$85K
- units × avg price
- Conversion rate
- 4.2%
- Avg BSR
- #813
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 10.0%
- Avg brand age
- 19 months
- Avg seller age
- 199 days
Competition & brand share
The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.Brands
19 rising
Sellers
28
Top-5 brand share
68%
Top 20: 100%
Top-5 click share
43%
Top 20: 89%
Open market
26%
- Chivalral30%
- Novacrylion13%
- NEUREGY10%
- JUOIFIP7%
- laapee7%
- KRT6%
Demand
Weekly Amazon search volume, last 34 weeks — +351.3% search growth over the last 90 days.Top scalloped picture frame search terms
- scalloped acrylic picture frame17K/yr
- acrylic scalloped picture frame10K/yr
- scalloped acrylic frame9K/yr
- scallop acrylic frame5K/yr
- acrylic frame scalloped3K/yr
- acrylic scalloped frame3K/yr
Top scalloped picture frame products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Chivalral 3 Pack 4x6 Acrylic Picture Frame Double-Sided Tabletop Display
Chivalral$34.984.8★334 rev

Chivalral 3 Pack 4x4 scalloped picture frame acrylic Square Desktop Holders
Chivalral$30.474.8★334 rev

Chivalral 5x7 Magnetic Acrylic Frames 3 Pack 10+10mm Desktop Displays
Chivalral$37.104.8★334 rev

NEUREGY 10 Pack 2.36 x 3.54 Inch Acrylic Fridge Magnetic Frame Scalloped Double Sided Polaroid Frame Refrigerator Magnet Picture Frame for Fujifilm Instax Mini
NEUREGY$14.794.8★285 rev

Novacrylion Scalloped Magnetic Picture Frame 4x6 Inch-2Pack Photo Frames
Novacrylion$23.804.9★150 rev
Newest
by launch date
HJYAXQOP 3Pack 4x6 Inch Scalloped Acrylic Picture Magnetic Frames
HJYAXQOP$34.7856 rev

laapee 4x6 Acrylic Picture Frame 3 Pack 10+10mm Thicker Magnetic Acrylic Frame Double Sided Display Anti-fading Clear Block Scalloped Photo Frames Freestanding for Desktop Display
laapee$36.3229 rev

MEMORIO 3 Pack Acrylic Picture Frame: 4x6inch Magnetic Picture Frames Double Sided Magnet Frames 10+10mm Thick Block Clear Photo Scalloped Frames Freestanding for Desktop Display (Clear 4X6)
MEMORIO$35.4239 rev

KRT 6 Pack Acrylic Picture Frames 4x6 Scalloped Acrylic Frame
KRT$33.544 rev

CHEGIF Acrylic Picture Frame 4x6 Acrylic Magnetic Picture Frames Double Sided Clear Photo Frame 10+10mm Thick Scalloped Picture Frame Freestanding for Desktop Display 3 Pack
CHEGIF$27.1515 rev
Trending
90-day click momentum
laapee 4x6 Acrylic Picture Frame 3 Pack 10+10mm Thicker Magnetic Acrylic Frame Double Sided Display Anti-fading Clear Block Scalloped Photo Frames Freestanding for Desktop Display
laapee$36.324.9★

LUGUNU 3 Pack Magnetic Scalloped Acrylic Picture Frames 5x7 4x6 4x4 Inch Double Sided Photo Frame Set 20mm Thick Clear Block Freestanding Display for Desk Shelf Home Office UV Protection Gift
LUGUNU$33.544.9★

CHEGIF Acrylic Picture Frame 4x6 Acrylic Magnetic Picture Frames Double Sided Clear Photo Frame 10+10mm Thick Scalloped Picture Frame Freestanding for Desktop Display 3 Pack
CHEGIF$27.154.6★

KRT 6 Pack Acrylic Picture Frames 4x6 Scalloped Acrylic Frame
KRT$33.544.6★

NEUREGY 15 Pack 2.36 x 3.54 Inch Acrylic Fridge Magnetic Frame Scalloped Double Sided Polaroid Frame Refrigerator Magnet Picture Frame for Fujifilm Instax Mini
NEUREGY$17.504.8★
What buyers say about scalloped picture frame
What buyers praise and complain about, mined from review topics.What buyers love
“Best frames”
“Strong magnetic strength”
“The build quality feels solid”
“Perfect for gifting”
“Easy to Use”
“affordable”
“These frames are very sturdy”
“They display beautifully”
“a Nice Design Touch”
“Love this and so easy to pop in a picture”
What buyers complain about
“Magnets fall out”
“Wish it was a cheaper”
“it doesnt even prop the frame up”
“NOT top quality”
“dont stick on my fridge very well”
“The images are deceiving”
“also very small”
“not really stable”
“First, these are heavier than I expected”
“The stand isnt attached”
Top return reasons
Common questions
- Is scalloped picture frame profitable to sell on Amazon United States?
- The niche generates $55K/yr across 30 tracked products. 5 of 14 products launched in the last 360 days are still selling. 90-day search growth is +351.3%. Flapen's verdict: Worth a look (61/100).
- How competitive is the scalloped picture frame niche?
- 19 brands and 28 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 68% of demand.
- What do buyers complain about in scalloped picture frame?
- Top complaints mined from reviews: Magnetic Strength/Adsorption, Value For Money, Frame Quality. The return rate is 2.4%.
- What does it cost to enter the scalloped picture frame niche?
- Listings span $9.44–$56.82; the average listing price is $28.21 (sweet spot $15–$100). The average incumbent carries 95 reviews — the moat a new listing must climb.