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Saucier

Fail

Prices span $18.48–$761.61, mostly outside the sweet spot, so Saucier is a Fail.

Flapen Score
42
42 / 100
Ranks 8,433 of 11,240 Home & Kitchen niches · −7 vs the category median of 49
Market size
$583K/yr292K searches / yr
90-day growth
+17.3%search demand this quarter
Competition
57%top-5 click share · 14 brands · 34 sellers

Flapen Score

Saucier against its category

The dotted line is the Home & Kitchen average. Past it, Saucier is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Saucier market on Amazon at a glance

Shoppers on Amazon United States searched for Saucier 292K times last year and spent an estimated $583K. The top 5 brands take 86% of clicks. Demand peaks in Jul–Nov–Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 1.4% of those searches ended in a purchase.

Shoppers searched for this 292K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +17.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $583K a year.

Searches, last 12 months
292K
Growth, 90 days vs prior 90
+17.3%
Conversion, latest week
1.4%
Market size, estimated
$583Ka year
Peak month
December2.4× the quietest month
Top search term
saucier pan84K searches a year

02 · Price

A sale here is worth $142.86.

Listings sell for $142.86 on average, from $18.48 to $761.61. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $142.86 that is $14K to $36K a year per listing.

Average price
$142.86above the $15 to $100 sweet spot
Price range
$18.48–$761.61
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$14K–$36K
Returns
3.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

74% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 8.4% of listings are out of stock. The average listing ranks #82 within Pots & Pans. It carries 580 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
74%
Prime listings
85%
Out of stock, average day
8.4%
Average rank
#82in Pots & Pans
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
580per listing
Listings tracked
27

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
58 months

Products

Top Saucier products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 rising

Sellers

34

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

57%

Top 20: 93%

Open market

11%

  • Brand 153%
  • Brand 213%
  • Brand 313%
  • Brand 45%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (8 brands, 11%)

Demand

Saucier search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jul, Nov, Dec · busiest ÷ quietest = 2.4×

Search terms

Top Saucier search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • saucier pan84K/yr
  • saucier52K/yr
  • made in saucier32K/yr
  • saucier pan with lid24K/yr
  • stainless steel saucier14K/yr
  • saucier pan stainless steel9K/yr
  • made in pot10K/yr
  • made in saucier 3 qt7K/yr
  • made in sauce pan9K/yr
  • madein saucier6K/yr

Reviews and returns

What reviews say buyers love and hate about Saucier

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
6%of negative reviews mention “Quality-Overall”
3.5%of orders come back
“Terrible quality, fake stainless steel”
A buyer, on “Quality-Overall”6% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Saucier questions

Answered from the same tracked data.