Satin Pillow Cases Standard Size
FailThe average product has 63,748 reviews to catch up to, so Satin Pillow Cases Standard Size is a Fail.
- Flapen Score
- 29 / 100Ranks 10,776 of 11,240 Home & Kitchen niches · −20 vs the category median of 4929
- Market size
- $61K/yr231K searches / yr
- 90-day growth
- -6.7%search demand this quarter
- Competition
- 70%top-5 click share · 9 brands · 14 sellers
Flapen Score
Satin Pillow Cases Standard Size against its category
The dotted line is the Home & Kitchen average. Past it, Satin Pillow Cases Standard Size is stronger. Inside it, weaker.
Market
The Satin Pillow Cases Standard Size market on Amazon at a glance
Shoppers on Amazon United States searched for Satin Pillow Cases Standard Size 231K times last year and spent an estimated $61K. The top 5 brands take 83% of clicks. Demand peaks in Dec. Flapen scores it 29 out of 100, a Fail.
01 · Demand
An estimated 3.0% of those searches ended in a purchase.
Shoppers searched for this 231K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -6.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $61K a year.
- Searches, last 12 months
- 231K
- Growth, 90 days vs prior 90
- -6.7%
- Conversion, latest week
- 3.0%
- Market size, estimated
- $61Ka year
- Peak month
- December1.8× the quietest month
- Top search term
- satin pillowcase with zipper150K searches a year
02 · Price
A sale here is worth $8.89.
Listings sell for $8.89 on average, from $5.51 to $17.08. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At $8.89 that is $4K to $7K a year per listing.
- Average price
- $8.89under the $15 to $100 sweet spot
- Price range
- $5.51–$17.08
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $4K–$7K
- Returns
- 1.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #18 within Sheets & Pillowcases. It carries 63,748 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 100%
- Out of stock, average day
- 1.2%
- Average rank
- #18in Sheets & Pillowcases
- Average rating
- 4.58 starsAmazon United States average 4.42 stars
- Average reviews
- 63,748per listing
- Listings tracked
- 16
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Satin Pillow Cases Standard Size products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 70% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 rising
Sellers
14
Top-5 brand share
83%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
11%
- Brand 131%
- Brand 223%
- Brand 311%
- Brand 49%
- Brand 58%
- Brand 65%
- Open — no brand owns it (3 brands, 11%)
Demand
Satin Pillow Cases Standard Size search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.8×
Search terms
Top Satin Pillow Cases Standard Size search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- satin pillowcase with zipper150K/yr
- satin pillow case with zipper16K/yr
- satin pillowcase zipper12K/yr
- satin zipper pillowcase11K/yr
- satin zippered pillowcase 2 pack8K/yr
- zipper satin pillowcase7K/yr
- queen size satin pillow cases6K/yr
- satin pillowcase zipper closure7K/yr
- satin pillowcases with zipper8K/yr
- satin pillow cases queen4K/yr
Reviews and returns
What reviews say buyers love and hate about Satin Pillow Cases Standard Size
We read the reviews and the return reasons for every product selling here.
“Very thin material”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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FAQ
Common Satin Pillow Cases Standard Size questions
Answered from the same tracked data.