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Sateen Sheets King

Fail

The average product has 42,865 reviews to catch up to, so Sateen Sheets King is a Fail.

Flapen Score
48
48 / 100
Ranks 5,923 of 11,240 Home & Kitchen niches · −1 vs the category median of 49
Market size
$105K/yr67K searches / yr
90-day growth
-1.8%search demand this quarter
Competition
40%top-5 click share · 19 brands · 24 sellers

Flapen Score

Sateen Sheets King against its category

The dotted line is the Home & Kitchen average. Past it, Sateen Sheets King is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sateen Sheets King market on Amazon at a glance

Shoppers on Amazon United States searched for Sateen Sheets King 67K times last year and spent an estimated $105K. The top 5 brands take 69% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 2.9% of those searches ended in a purchase.

Shoppers searched for this 67K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -1.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $105K a year.

Searches, last 12 months
67K
Growth, 90 days vs prior 90
-1.8%
Conversion, latest week
2.9%
Market size, estimated
$105Ka year
Peak month
September1.4× the quietest month
Top search term
100 percent cotton sheets king18K searches a year

02 · Price

A sale here is worth $53.88.

Listings sell for $53.88 on average, from $17.68 to $122.88. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $53.88 that is $0 to $5K a year per listing.

Average price
$53.88inside the $15 to $100 sweet spot
Price range
$17.68–$122.88
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
2.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.4% of listings are out of stock. The average listing ranks #66 within Sheets & Pillowcases. It carries 42,865 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
5.4%
Average rank
#66in Sheets & Pillowcases
Average rating
4.39 starsAmazon United States average 4.42 stars
Average reviews
42,865per listing
Listings tracked
42

04 · Newcomers

2 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
59 months

Products

Top Sateen Sheets King products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 40% of clicks. An open shelf where new products get seen.

Brands

19 rising

Sellers

24

Top-5 brand share

69%

Top 20: 100%

Top-5 click share

40%

Top 20: 81%

Open market

26%

  • Brand 127%
  • Brand 216%
  • Brand 315%
  • Brand 45%
  • Brand 55%
  • Brand 65%

Demand

Sateen Sheets King search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Sateen Sheets King search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 100 percent cotton sheets king18K/yr
  • 100% cotton bed sheets king10K/yr
  • 300 thread count sheets king8K/yr
  • extra deep pocket 100 percent cotton king size sheets6K/yr
  • california den king sheet sets5K/yr
  • 100 % cotton sheets king3K/yr
  • california design den king sheets7K/yr
  • sbanas king 100 algodon3K/yr
  • top rated sheets king size3K/yr
  • sheets king size deep pocket cotton2K/yr

Reviews and returns

What reviews say buyers love and hate about Sateen Sheets King

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Soft Feel”
10%of negative reviews mention “Quality-Overall”
2.9%of orders come back
“Bad Quality”
A buyer, on “Quality-Overall”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Sateen Sheets King questions

Answered from the same tracked data.