Skip to content

Sage Green Lumbar Pillow

Fail

An estimated 10.0% of orders come back, so Sage Green Lumbar Pillow is a Fail.

Flapen Score
46
46 / 100
Ranks 6,876 of 11,240 Home & Kitchen niches · −3 vs the category median of 49
Market size
$36K/yr103K searches / yr
90-day growth
+72.5%search demand this quarter
Competition
36%top-5 click share · 15 brands · 17 sellers

Flapen Score

Sage Green Lumbar Pillow against its category

The dotted line is the Home & Kitchen average. Past it, Sage Green Lumbar Pillow is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sage Green Lumbar Pillow market on Amazon at a glance

Shoppers on Amazon United States searched for Sage Green Lumbar Pillow 103K times last year and spent an estimated $36K. The top 5 brands take 80% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 2.1% of those searches ended in a purchase.

Shoppers searched for this 103K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved +72.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $36K a year.

Searches, last 12 months
103K
Growth, 90 days vs prior 90
+72.5%
Conversion, latest week
2.1%
Market size, estimated
$36Ka year
Top search term
sage green lumbar pillow25K searches a year

02 · Price

A sale here is worth $17.01.

Listings sell for $17.01 on average, from $7.39 to $28.59. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $17.01 that is $0 to $2K a year per listing.

Average price
$17.01inside the $15 to $100 sweet spot
Price range
$7.39–$28.59
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
10.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #267 within Decorative Pillows, Inserts & Covers. It carries 1,244 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
2.5%
Average rank
#267in Decorative Pillows, Inserts & Covers
Average rating
4.57 starsAmazon United States average 4.42 stars
Average reviews
1,244per listing
Listings tracked
44

04 · Newcomers

2 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
14
Successful launches
2Amazon's first-year sales bar
Average brand age
29 months

Products

Top Sage Green Lumbar Pillow products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 36% of clicks. An open shelf where new products get seen.

Brands

15 falling

Sellers

17

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

36%

Top 20: 74%

Open market

13%

  • Brand 134%
  • Brand 214%
  • Brand 314%
  • Brand 410%
  • Brand 59%
  • Brand 67%
  • Open — no brand owns it (9 brands, 13%)

Search terms

Top Sage Green Lumbar Pillow search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • sage green lumbar pillow25K/yr
  • olive green lumbar pillow21K/yr
  • sage lumbar pillow10K/yr
  • olive lumbar pillow7K/yr
  • green velvet lumbar pillow8K/yr
  • sage green lumbar pillow cover6K/yr
  • dark green lumbar pillow6K/yr
  • olive green lumbar pillow cover5K/yr
  • green long pillow5K/yr
  • long green pillow5K/yr

Reviews and returns

What reviews say buyers love and hate about Sage Green Lumbar Pillow

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Quality-Overall”
29%of negative reviews mention “Color”
10.0%of orders come back
“Color is Off”
A buyer, on “Color”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Sage Green Lumbar Pillow questions

Answered from the same tracked data.