Royal Blue Balloons

Shoppers searched for this 127K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.8% of those searches ended in a purchase. Searches in the last 90 days moved +46.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $98K a year.

Searches, last 12 months

127K

Growth, 90 days vs prior 90

+46.8%

Conversion, latest week

9.8%

Market size, estimated

$98Ka year

Peak month

May3.3× the quietest month

Top search term

royal blue balloons106K searches a year

Listings sell for $7.90 on average, from $5.43 to $12.49. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $7.90 that is $4K to $6K a year per listing.

Average price

$7.90under the $15 to $100 sweet spot

Price range

$5.43–$12.49

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

500–750

Revenue per listing a year

$4K–$6K

Returns

2.8%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #156 within Balloons. It carries 4,038 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

4.5%

Average rank

#156in Balloons

Average rating

4.64 starsAmazon United States average 4.42 stars

Average reviews

4,038per listing

Listings tracked

25

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

30 months