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rose of jericho

Skip it

A small market ($78K/yr) — this niche doesn't clear our bar today.

Market size 20Growth 20Conversion 60Competition 40Returns 92Price range 51Avg price 40Brand share 42Review moat 78Quality gap 86

Returns

Great1.1%

return rate — above 5% kills the launch gate

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Review moat

Great431.75

avg incumbent reviews — the moat a new listing must climb

Conversion

Good5.2%

search→purchase rate — share of searches ending in a sale

Price range

Good$6.27–$23.99

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Competition

Okay61%

top-5 click share — leaders hold, buyers still browse

Avg price

Okay$10.83

avg listing price — sweet spot $15–$100

Market size

Bad$78K

$78K/yr · 138K searches

Growth

Bad-10.2%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, rose of jericho is a $78K/yr Amazon United States market (138K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in Dec. Verdict: Skip it — 49/100.

Data updated Aug 1, 2026 · scored weekly · How we score niches

rose of jericho market data

Units sold / yr
8K–10K
avg 250–500/product
Revenue / yr
$87K–$108K
units × avg price
Conversion rate
5.2%
Avg BSR
#821
Page quality
0%
Prime
94%
Sponsored
94%
Out of stock
15.4%
Avg brand age
46 months
Avg seller age
165 days

Competition & brand share

The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.

Brands

10 falling

Sellers

17

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

15%

  • EquSym47%
  • HJUOOKD11%
  • Nuanchu9%
  • Incense Garden7%
  • Govinda6%
  • YUNHAHA6%
  • Open — no brand owns it (4 brands, 15%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -10.2% search growth over the last 90 days.
8K6KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.0×

Top rose of jericho search terms

  • rose of jericho57K/yr
  • resurrection plant16K/yr
  • rose of jericho resurrection plant15K/yr
  • rosa de jerico9K/yr
  • jericho flower10K/yr
  • flor de jerico7K/yr
  • jericho rose5K/yr
  • maryam flower4K/yr
  • rose of jericho plant9K/yr
  • flor de jerico natural4K/yr
All search terms

Top rose of jericho products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$8K20%$16K30%$24K40%$31K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 16 tracked products in this niche — three views at once, no toggling.

What buyers say about rose of jericho

What buyers praise and complain about, mined from review topics.

What buyers love

Fun/Entertainment Experience12%

“Fun”

Value For Money12%

“So Worth It”

Quality-Overall12%

“Just a really neat plant”

Gifting Purpose11%

“Great For Gifting”

Size-Overall7%

“So big and beautiful thank you”

Instructions/User Manual/Troubleshooting5%

“The instructions were incredibly straightforward”

Color5%

“Bright color”

Ease Of Use5%

“These are super easy to use”

Advertised Vs Actual Product4%

“The product is as advertised”

Smell4%

“The color is different they smell great great value for your money they function in or out of water”

What buyers complain about

Color19%

“They were brown and ugly”

Size-Overall14%

“Very small”

Quality-Overall9%

“Trash”

Moist/Dry7%

“Besides what these look like dry”

Value For Money7%

“Not worth the money”

Durability6%

“After the 1st day it was only 3 inches after all the outer lea es fell off”

Smell5%

“started to smell”

Advertised Vs Actual Product5%

“Not as advertised”

Instructions/User Manual/Troubleshooting4%

“Following online instructions they look mostly dead”

Functionality-Overall3%

“Didnt work”

Top return reasons

Size-Overall34%
Advertised Vs Actual Product16%
Color13%
Functionality-Overall9%
Moist/Dry6%
Defective Material/Parts4%
Value For Money4%
Smell3%
Durability2%
Quality-Overall2%

Common questions

Is rose of jericho profitable to sell on Amazon United States?
The niche generates $78K/yr across 16 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -10.2%. Flapen's verdict: Skip it (49/100).
How competitive is the rose of jericho niche?
10 brands and 17 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 80% of demand.
What do buyers complain about in rose of jericho?
Top complaints mined from reviews: Color, Size-Overall, Quality-Overall. The return rate is 1.1%.
When does demand for rose of jericho peak?
Demand peaks in Dec; the busiest month runs 2.0× the quietest.
What does it cost to enter the rose of jericho niche?
Listings span $6.27–$23.99; the average listing price is $10.83 (sweet spot $15–$100). The average incumbent carries 432 reviews — the moat a new listing must climb.