Is roblox blanket profitable to sell on Amazon United States?

The niche generates $135K/yr across 24 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -26.0%. Flapen's verdict: Skip it (41/100).

How competitive is the roblox blanket niche?

21 brands and 23 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 56% of demand.

What do buyers complain about in roblox blanket?

Top complaints mined from reviews: Brightness/Shine/Glow, Size-Overall, Durability. The return rate is 4.7%.

When does demand for roblox blanket peak?

Demand peaks in Nov–Dec; the busiest month runs 6.5× the quietest.

What does it cost to enter the roblox blanket niche?

Listings span $9.56–$40.24; the average listing price is $21.71 (sweet spot $15–$100). The average incumbent carries 2,034 reviews — the moat a new listing must climb.

roblox blanket

Skip it

Soft demand (-26.0% this quarter) — this niche doesn't clear our bar today.

Avg price

Great$21.71

avg listing price — sweet spot $15–$100

Price range

Great$9.56–$40.24

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Great56%

top-5 brand share — no brand owns this niche

Competition

Good55%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay2,034.38

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$135K

$135K/yr · 259K searches

Conversion

Okay2.4%

search→purchase rate — share of searches ending in a sale

Returns

Okay4.7%

return rate — above 5% kills the launch gate

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-26.0%

90-day search growth — must beat 0% to launch

Signals Low Review Barrier

According to Flapen's Amazon United States niche tracking, roblox blanket is a $135K/yr Amazon United States market (259K searches/yr). The top 5 brands hold 56% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 41/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

roblox blanket market data

Units sold / yr: 8K–10K; avg 100–250/product
Revenue / yr: $174K–$217K; units × avg price
Conversion rate: 2.4%
Avg BSR: #339
Page quality: 0%
Prime: 100%
Sponsored: 96%
Out of stock: 8.7%
Avg brand age: 33 months
Avg seller age: 191 days

Competition & brand share

The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.

Brands

21 falling

Sellers

Top-5 brand share

56%

Top 20: 99%

Top-5 click share

55%

Top 20: 95%

Open market

36%

Bestshop20%
KFHDBYVT11%
Joiedomi9%
lris Bedding8%
Jekeno8%
Mewkou8%

Demand & seasonality

Weekly Amazon search volume, last 102 weeks — -26.0% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 6.5×

Open Trend

Top roblox blanket search terms

roblox blanket71K/yr -31.3%1.2% conv.
gamer blanket39K/yr +4.7%1.3% conv.
gaming blanket44K/yr -18.8%1.7% conv.
video game blanket12K/yr -16.3%1.2% conv.
gamer throw blanket10K/yr -23.2%1.5% conv.
gaming throw blanket9K/yr -24.8%1.2% conv.
gamer blankets for boys16K/yr -54.8%3.3% conv.
gaming blanket for boys19K/yr -60.7%2.5% conv.
roblox blankets for boys17K/yr -56.1%2.4% conv.
game blanket6K/yr -24.0%0.8% conv.

All search terms

Top roblox blanket products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Bestshop Gaming Wearable Blanket Hoodies Flannel Soft Blankets 4771 In

Bestshop$40.244.7★129 rev

KFHDBYVT Ultra-Cuddly Flannel Blanket 60x50 Bedroom & Reading Companion Cozy Home Decor Touch Present for Friends Family and Guests

KFHDBYVT$34.094.7★20 rev

Joiedomi Glow in The Dark Gaming Blanket Gamer Gifts for Boys Age 2 3 4 5 6 7 8 9 10 11 12 Year Old Soft Cozy Flannel Kids Throw Blanket Birthday Bedroom Decor Grey 5060

Joiedomi$19.804.7★358 rev

Jekeno Glow in The Dark Gaming Blanket Gamer Game Controller Throw Gift Toys for Kids Boys Teen Son Adults Gamepad Presents Easter Birthday Christmas Bedroom Decor Luminous Blanket Grey 50x60

Jekeno$18.034.6★6,978 rev

lirs Bedding Gaming Throw Blanket 60 x 50 Super Soft Fleece Gamer Gift for Couch Sofa for for Kids Boys Teens Video Game (MT-A11 60x50)

lris Bedding$18.514.6★862 rev

Newest

by launch date

KIVEE Gamer Gifts for Boys Glow in The Dark Gaming Blanket for Kids Birthday Gifts for Boys Age 8-12 Game Controller Throw Blanket Soft Kids Blanket for Game Room Decor 40x60

KIVEE$9.56761 rev

4mo ago

KFHDBYVT Ultra-Cuddly Flannel Blanket 60x50 Bedroom & Reading Companion Cozy Home Decor Touch Present for Friends Family and Guests

KFHDBYVT$34.0920 rev

9mo ago

Bestshop Gaming Wearable Blanket Hoodies Flannel Soft Blankets 4771 In

Bestshop$40.24129 rev

11mo ago

Gaming Gifts for Gamer Glow in The Dark Blanket: Cool Birthday Glowing Presents Toys for Video Game PC Gamers Men Teen Boys Kids Adults Girls Valentines Easter Christmas Ideas Throw Navy Blue 60x50 In

NuKuNsKf$18.77177 rev

1y ago

Joiedomi Glow in The Dark Gaming Blanket Gamer Gifts for Boys Age 2 3 4 5 6 7 8 9 10 11 12 Year Old Soft Cozy Flannel Kids Throw Blanket Birthday Bedroom Decor Grey 5060

Joiedomi$19.80358 rev

1y ago

What buyers say about roblox blanket

What buyers praise and complain about, mined from review topics.

What buyers love

Soft Feel21%

“Fabric is soft”

Gifting Purpose12%

“BIRTHDAY GIFT”

Brightness/Shine/Glow11%

“Glow in the dark”

Comfort-Overall10%

“Soft and very comfortable”

Warmth8%

“keeps you warm”

Quality-Overall7%

“Not a bad blanket”

Advertised Vs Actual Product3%

“Exactly as advertised”

Size-Overall3%

“Fits fine”

Color3%

“Love the color”

Weight Light2%

“lightweight”

What buyers complain about

Brightness/Shine/Glow23%

“isnt super bright”

Size-Overall17%

“Poor fit”

Durability7%

“Ripped the first day”

Quality-Overall5%

“not well made”

Advertised Vs Actual Product5%

“False info”

Thin3%

“very thin”

Thickness3%

“Too thick, bulky”

Stitch/Finish/Polish3%

“Seams are trash”

Material Quality3%

“The material was very cheap”

Color2%

“is this weird grey color”

Top return reasons

Size-Overall50%

Length14%

Gap/Hole5%

Material Quality4%

Advertised Vs Actual Product3%

Stitch/Finish/Polish2%

Quality-Overall2%

Brightness/Shine/Glow2%

Sleeve Fit2%

Shoulder Fit2%

Common questions

Is roblox blanket profitable to sell on Amazon United States?: The niche generates $135K/yr across 24 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -26.0%. Flapen's verdict: Skip it (41/100).
How competitive is the roblox blanket niche?: 21 brands and 23 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 56% of demand.
What do buyers complain about in roblox blanket?: Top complaints mined from reviews: Brightness/Shine/Glow, Size-Overall, Durability. The return rate is 4.7%.
When does demand for roblox blanket peak?: Demand peaks in Nov–Dec; the busiest month runs 6.5× the quietest.
What does it cost to enter the roblox blanket niche?: Listings span $9.56–$40.24; the average listing price is $21.71 (sweet spot $15–$100). The average incumbent carries 2,034 reviews — the moat a new listing must climb.