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Resin Matcha Whisk

Fail

Shoppers spend an estimated $55K a year here, so Resin Matcha Whisk is a Fail.

Flapen Score
45
45 / 100
Ranks 7,297 of 11,240 Home & Kitchen niches · −4 vs the category median of 49
Market size
$55K/yr63K searches / yr
90-day growth
+37.0%search demand this quarter
Competition
81%top-5 click share · 8 brands · 11 sellers

Flapen Score

Resin Matcha Whisk against its category

The dotted line is the Home & Kitchen average. Past it, Resin Matcha Whisk is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Resin Matcha Whisk market on Amazon at a glance

Shoppers on Amazon United States searched for Resin Matcha Whisk 63K times last year and spent an estimated $55K. The top 5 brands take 91% of clicks. Demand peaks in Jul. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 8.5% of those searches ended in a purchase.

Shoppers searched for this 63K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.5% of those searches ended in a purchase. Searches in the last 90 days moved +37.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $55K a year.

Searches, last 12 months
63K
Growth, 90 days vs prior 90
+37.0%
Conversion, latest week
8.5%
Market size, estimated
$55Ka year
Peak month
July1.6× the quietest month
Top search term
resin matcha whisk18K searches a year

02 · Price

A sale here is worth $10.16.

Listings sell for $10.16 on average, from $5.78 to $18.83. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $10.16 that is $3K to $5K a year per listing.

Average price
$10.16under the $15 to $100 sweet spot
Price range
$5.78–$18.83
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
250–500
Revenue per listing a year
$3K–$5K
Returns
2.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.8% of listings are out of stock. The average listing ranks #10,448 within Coffee, Tea & Espresso. It carries 72 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
15.8%
Average rank
#10,448in Coffee, Tea & Espresso
Average rating
4.36 starsAmazon United States average 4.42 stars
Average reviews
72per listing
Listings tracked
12

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 19 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
19 months

Products

Top Resin Matcha Whisk products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 81% of clicks. A locked shelf that new listings rarely crack.

Brands

8 falling

Sellers

11

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

81%

Top 20: 100%

Open market

4%

  • Brand 133%
  • Brand 231%
  • Brand 314%
  • Brand 47%
  • Brand 56%
  • Brand 64%
  • Open — no brand owns it (2 brands, 4%)

Demand

Resin Matcha Whisk search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KPrime Day '25Spike '26JunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Jul · busiest ÷ quietest = 1.6×

Search terms

Top Resin Matcha Whisk search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • resin matcha whisk18K/yr
  • silicone matcha whisk10K/yr
  • plastic matcha whisk10K/yr
  • resin whisk6K/yr
  • matcha whisk plastic6K/yr
  • matcha whisk resin5K/yr
  • resin chasen4K/yr
  • matcha whisk silicone3K/yr
  • resin whisk matcha3K/yr

Reviews and returns

What reviews say buyers love and hate about Resin Matcha Whisk

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Ease Of Cleaning”
17%of negative reviews mention “Strength”
2.2%of orders come back
“The bristles are a bit flimsy”
A buyer, on “Strength”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Resin Matcha Whisk questions

Answered from the same tracked data.