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Rescue Retriever

Fail

Demand is soft, at -4.5% this quarter, so Rescue Retriever is a Fail.

Flapen Score
49
49 / 100
Ranks 5,355 of 11,240 Home & Kitchen niches · on the category median
Market size
$164K/yr169K searches / yr
90-day growth
-4.5%search demand this quarter
Competition
65%top-5 click share · 14 brands · 21 sellers

Flapen Score

Rescue Retriever against its category

The dotted line is the Home & Kitchen average. Past it, Rescue Retriever is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Rescue Retriever market on Amazon at a glance

Shoppers on Amazon United States searched for Rescue Retriever 169K times last year and spent an estimated $164K. The top 5 brands take 72% of clicks. Demand peaks in Jan–Apr–Jul–Aug. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 7.3% of those searches ended in a purchase.

Shoppers searched for this 169K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.3% of those searches ended in a purchase. Searches in the last 90 days moved -4.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $164K a year.

Searches, last 12 months
169K
Growth, 90 days vs prior 90
-4.5%
Conversion, latest week
7.3%
Market size, estimated
$164Ka year
Peak month
January2.7× the quietest month
Top search term
in case of emergency pets sticker16K searches a year

02 · Price

A sale here is worth $13.29.

Listings sell for $13.29 on average, from $2.99 to $72.59. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $13.29 that is $7K to $10K a year per listing.

Average price
$13.29under the $15 to $100 sweet spot
Price range
$2.99–$72.59
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
500–750
Revenue per listing a year
$7K–$10K
Returns
0.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #466 within Window Treatments. It carries 765 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
89%
Out of stock, average day
0.7%
Average rank
#466in Window Treatments
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
765per listing
Listings tracked
18

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Rescue Retriever products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 flat

Sellers

21

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

22%

  • Brand 130%
  • Brand 215%
  • Brand 311%
  • Brand 49%
  • Brand 57%
  • Brand 66%

Demand

Rescue Retriever search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Spike '25Black Friday '25Holiday '25Spike '26Prime Day '26DecMarJunAugNovMarMay

Peak months: Jan, Apr, Jul, Aug · busiest ÷ quietest = 2.7×

Search terms

Top Rescue Retriever search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • in case of emergency pets sticker16K/yr
  • pet alert safety fire rescue sticker16K/yr
  • pet fire rescue sticker12K/yr
  • rescue retriever21K/yr
  • pets inside fire rescue stickers10K/yr
  • dog inside fire sticker10K/yr
  • rescue retriever pet smoke alarm17K/yr
  • pet rescue sticker fire safety10K/yr
  • pet inside emergency sticker for door7K/yr
  • in case of fire pet stickers6K/yr

Reviews and returns

What reviews say buyers love and hate about Rescue Retriever

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Adhesion/Stickiness”
24%of negative reviews mention “Adhesion/Stickiness”
0.6%of orders come back
“not very sticky”
A buyer, on “Adhesion/Stickiness”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Rescue Retriever questions

Answered from the same tracked data.