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Red Plaid Curtains

Fail

An estimated 11.1% of orders come back, so Red Plaid Curtains is a Fail.

Flapen Score
47
47 / 100
Ranks 6,404 of 11,240 Home & Kitchen niches · −2 vs the category median of 49
Market size
$19K/yr80K searches / yr
90-day growth
+25.9%search demand this quarter
Competition
31%top-5 click share · 30 brands · 36 sellers

Flapen Score

Red Plaid Curtains against its category

The dotted line is the Home & Kitchen average. Past it, Red Plaid Curtains is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Red Plaid Curtains market on Amazon at a glance

Shoppers on Amazon United States searched for Red Plaid Curtains 80K times last year and spent an estimated $19K. The top 5 brands take 54% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 0.7% of those searches ended in a purchase.

Shoppers searched for this 80K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +25.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $19K a year.

Searches, last 12 months
80K
Growth, 90 days vs prior 90
+25.9%
Conversion, latest week
0.7%
Market size, estimated
$19Ka year
Top search term
red gingham curtains17K searches a year

02 · Price

A sale here is worth $31.71.

Listings sell for $31.71 on average, from $14.27 to $86.84. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $31.71 that is $0 to $3K a year per listing.

Average price
$31.71inside the $15 to $100 sweet spot
Price range
$14.27–$86.84
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
11.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

81% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 14.2% of listings are out of stock. The average listing ranks #2,327 within Window Treatments. It carries 774 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
98%
Out of stock, average day
14.2%
Average rank
#2,327in Window Treatments
Average rating
4.57 starsAmazon United States average 4.42 stars
Average reviews
774per listing
Listings tracked
47

04 · Newcomers

0 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
11
Successful launches
0Amazon's first-year sales bar
Average brand age
39 months

Products

Top Red Plaid Curtains products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 31% of clicks. An open shelf where new products get seen.

Brands

30 falling

Sellers

36

Top-5 brand share

54%

Top 20: 92%

Top-5 click share

31%

Top 20: 73%

Open market

42%

  • Brand 117%
  • Brand 213%
  • Brand 310%
  • Brand 48%
  • Brand 57%
  • Brand 64%

Demand

Red Plaid Curtains search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KDecJanFebMarAprMayJunJul

Peak months: Dec · busiest ÷ quietest = 3.7× · 8 of 12 months tracked

Search terms

Top Red Plaid Curtains search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • red gingham curtains17K/yr
  • red plaid curtains22K/yr
  • red checkered curtains5K/yr
  • red and white checkered curtains5K/yr
  • red buffalo plaid curtains8K/yr
  • christmas plaid curtains15K/yr
  • plaid christmas curtains8K/yr

Reviews and returns

What reviews say buyers love and hate about Red Plaid Curtains

We read the reviews and the return reasons for every product selling here.

39%of positive reviews mention “Quality-Overall”
38%of negative reviews mention “Stitch/Finish/Polish”
11.1%of orders come back
“Very poor quality stitching”
A buyer, on “Stitch/Finish/Polish”38% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Red Plaid Curtains questions

Answered from the same tracked data.