Red Blanket Queen
FailShoppers spend an estimated $16K a year here, so Red Blanket Queen is a Fail.
- Flapen Score
- 45 / 100Ranks 7,297 of 11,240 Home & Kitchen niches · −4 vs the category median of 4945
- Market size
- $16K/yr42K searches / yr
- 90-day growth
- -38.5%search demand this quarter
- Competition
- 31%top-5 click share · 24 brands · 27 sellers
Flapen Score
Red Blanket Queen against its category
The dotted line is the Home & Kitchen average. Past it, Red Blanket Queen is stronger. Inside it, weaker.
Market
The Red Blanket Queen market on Amazon at a glance
Shoppers on Amazon United States searched for Red Blanket Queen 42K times last year and spent an estimated $16K. The top 5 brands take 42% of clicks. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 1.6% of those searches ended in a purchase.
Shoppers searched for this 42K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -38.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $16K a year.
- Searches, last 12 months
- 42K
- Growth, 90 days vs prior 90
- -38.5%
- Conversion, latest week
- 1.6%
- Market size, estimated
- $16Ka year
- Top search term
- red blanket queen11K searches a year
02 · Price
A sale here is worth $23.15.
Listings sell for $23.15 on average, from $10.62 to $42.81. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $23.15 that is $0 to $2K a year per listing.
- Average price
- $23.15inside the $15 to $100 sweet spot
- Price range
- $10.62–$42.81
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 2.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
74% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 13.8% of listings are out of stock. The average listing ranks #558 within Bed Blankets. It carries 17,387 reviews at 4.50 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 74%
- Prime listings
- 97%
- Out of stock, average day
- 13.8%
- Average rank
- #558in Bed Blankets
- Average rating
- 4.50 starsAmazon United States average 4.42 stars
- Average reviews
- 17,387per listing
- Listings tracked
- 38
04 · Newcomers
0 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Red Blanket Queen products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 31% of clicks. An open shelf where new products get seen.
Brands
24 rising
Sellers
27
Top-5 brand share
42%
Top 20: 95%
Top-5 click share
31%
Top 20: 77%
Open market
51%
- Brand 111%
- Brand 28%
- Brand 38%
- Brand 48%
- Brand 57%
- Brand 67%
Demand
Red Blanket Queen search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Dec · busiest ÷ quietest = 5.1× · 8 of 12 months tracked
Search terms
Top Red Blanket Queen search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- red blanket queen11K/yr
- red queen blanket6K/yr
- red sherpa blanket7K/yr
- red fur blanket6K/yr
- red faux fur blanket9K/yr
- red blanket queen size3K/yr
Reviews and returns
What reviews say buyers love and hate about Red Blanket Queen
We read the reviews and the return reasons for every product selling here.
“Not true red”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Red Blanket Queen questions
Answered from the same tracked data.









