Red and White Garland
MaybeThe top 5 brands take only 51% of clicks. But shoppers spend an estimated $38K a year here, so Red and White Garland is a Maybe.
- Flapen Score
- 50 / 100Top 43% of 11,240 Home & Kitchen niches · +1 vs the category median of 4950
- Market size
- $38K/yr64K searches / yr
- 90-day growth
- +23.7%search demand this quarter
- Competition
- 48%top-5 click share · 21 brands · 24 sellers
Flapen Score
Red and White Garland against its category
The dotted line is the Home & Kitchen average. Past it, Red and White Garland is stronger. Inside it, weaker.
Market
The Red and White Garland market on Amazon at a glance
Shoppers on Amazon United States searched for Red and White Garland 64K times last year and spent an estimated $38K. The top 5 brands take 51% of clicks. Demand peaks in Nov–Dec. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 5.0% of those searches ended in a purchase.
Shoppers searched for this 64K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved +23.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $38K a year.
- Searches, last 12 months
- 64K
- Growth, 90 days vs prior 90
- +23.7%
- Conversion, latest week
- 5.0%
- Market size, estimated
- $38Ka year
- Peak month
- November54.3× the quietest month
- Top search term
- red and white garland28K searches a year
02 · Price
A sale here is worth $11.99.
Listings sell for $11.99 on average, from $7.37 to $25.34. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $11.99 that is $0 to $1K a year per listing.
- Average price
- $11.99under the $15 to $100 sweet spot
- Price range
- $7.37–$25.34
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$1K
- Returns
- 4.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
70% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 17.0% of listings are out of stock. The average listing ranks #479 within Garlands. It carries 376 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 70%
- Prime listings
- 100%
- Out of stock, average day
- 17.0%
- Average rank
- #479in Garlands
- Average rating
- 4.48 starsAmazon United States average 4.42 stars
- Average reviews
- 376per listing
- Listings tracked
- 23
04 · Newcomers
2 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 7
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 30 months
Products
Top Red and White Garland products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.
Brands
21 rising
Sellers
24
Top-5 brand share
51%
Top 20: 100%
Top-5 click share
48%
Top 20: 100%
Open market
44%
- Brand 119%
- Brand 210%
- Brand 38%
- Brand 48%
- Brand 56%
- Brand 65%
Demand
Red and White Garland search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 54.3×
Search terms
Top Red and White Garland search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- red and white garland28K/yr
- red and white tinsel garland7K/yr
- red and white christmas garland12K/yr
- red and silver garland6K/yr
- red and white christmas tree garland4K/yr
- red and white garland for christmas7K/yr
Reviews and returns
What reviews say buyers love and hate about Red and White Garland
We read the reviews and the return reasons for every product selling here.
“I think it costs a bit too much”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Red and White Garland questions
Answered from the same tracked data.