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Red and White Balloons

Fail

Prices span $5.77–$11.42, mostly outside the sweet spot, so Red and White Balloons is a Fail.

Flapen Score
43
43 / 100
Ranks 8,087 of 11,240 Home & Kitchen niches · −6 vs the category median of 49
Market size
$77K/yr99K searches / yr
90-day growth
+11.9%search demand this quarter
Competition
58%top-5 click share · 18 brands · 21 sellers

Flapen Score

Red and White Balloons against its category

The dotted line is the Home & Kitchen average. Past it, Red and White Balloons is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Red and White Balloons market on Amazon at a glance

Shoppers on Amazon United States searched for Red and White Balloons 99K times last year and spent an estimated $77K. The top 5 brands take 60% of clicks. Demand peaks in Feb–May. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 10.0% of those searches ended in a purchase.

Shoppers searched for this 99K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.0% of those searches ended in a purchase. Searches in the last 90 days moved +11.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $77K a year.

Searches, last 12 months
99K
Growth, 90 days vs prior 90
+11.9%
Conversion, latest week
10.0%
Market size, estimated
$77Ka year
Peak month
May2.7× the quietest month
Top search term
red and white balloons72K searches a year

02 · Price

A sale here is worth $7.80.

Listings sell for $7.80 on average, from $5.77 to $11.42. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $7.80 that is $4K to $6K a year per listing.

Average price
$7.80under the $15 to $100 sweet spot
Price range
$5.77–$11.42
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
500–750
Revenue per listing a year
$4K–$6K
Returns
3.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #432 within Balloons. It carries 1,555 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#432in Balloons
Average rating
4.57 starsAmazon United States average 4.42 stars
Average reviews
1,555per listing
Listings tracked
21

04 · Newcomers

0 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
24 months

Products

Top Red and White Balloons products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.

Brands

18 rising

Sellers

21

Top-5 brand share

60%

Top 20: 100%

Top-5 click share

58%

Top 20: 99%

Open market

34%

  • Brand 127%
  • Brand 210%
  • Brand 310%
  • Brand 47%
  • Brand 57%
  • Brand 66%

Demand

Red and White Balloons search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Spike '25Holiday '25Spike '26DecMarJunAugNovMarMay

Peak months: Feb, May · busiest ÷ quietest = 2.7×

Search terms

Top Red and White Balloons search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • red and white balloons72K/yr
  • red white balloons9K/yr
  • white and red balloons6K/yr
  • globos rojos y blancos4K/yr
  • balloons red and white4K/yr
  • red and white ballons3K/yr

Reviews and returns

What reviews say buyers love and hate about Red and White Balloons

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Quality-Overall”
17%of negative reviews mention “Inflation/Deflation”
3.3%of orders come back
“the 5 balloons deflated pretty quickly”
A buyer, on “Inflation/Deflation”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Red and White Balloons questions

Answered from the same tracked data.