Red and Pink Balloons

Shoppers searched for this 211K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved -67.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $119K a year.

Searches, last 12 months

211K

Growth, 90 days vs prior 90

-67.3%

Conversion, latest week

5.0%

Market size, estimated

$119Ka year

Peak month

February13.2× the quietest month

Top search term

pink and red balloons52K searches a year

Listings sell for $11.25 on average, from $6.00 to $23.42. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At $11.25 that is $1K to $3K a year per listing.

Average price

$11.25under the $15 to $100 sweet spot

Price range

$6.00–$23.42

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

3.2%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.4% of listings are out of stock. The average listing ranks #2,238 within Balloons. It carries 949 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

9.4%

Average rank

#2,238in Balloons

Average rating

4.54 starsAmazon United States average 4.42 stars

Average reviews

949per listing

Listings tracked

42

20 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

20

Successful launches

4Amazon's first-year sales bar

Average brand age

22 months