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68

red and black graduation decorations 2023

Worth a look

Shows demand growing +173.7% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 28Growth 97Conversion 72Competition 87Returns 82Price range 54Avg price 67Brand share 95Review moat 60Quality gap 27

Growth

Incredible+173.7%

90-day search growth — must beat 0% to launch

Brand share

Incredible39%

top-5 brand share — no brand owns this niche

Competition

Great28%

top-5 click share — an open shelf

Returns

Great1.7%

return rate — above 5% kills the launch gate

Conversion

Good6.6%

search→purchase rate — share of searches ending in a sale

Avg price

Good$14.08

avg listing price — sweet spot $15–$100

Review moat

Good1,081.85

avg incumbent reviews — the moat a new listing must climb

Price range

Good$5.02–$26.69

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay$120K

$121K/yr · 130K searches

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

According to Flapen's Amazon United States niche tracking, red and black graduation decorations 2023 is a $121K/yr Amazon United States market (130K searches/yr). The top 5 brands hold 39% of demand. Demand peaks in Apr–May–Jun. Verdict: Worth a look — 68/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

red and black graduation decorations 2023 market data

Units sold / yr
5K–6K
avg 0–100/product
Revenue / yr
$70K–$84K
units × avg price
Conversion rate
6.6%
Avg BSR
#482
Page quality
0%
Prime
100%
Sponsored
98%
Out of stock
0.8%
Avg brand age
23 months
Avg seller age
224 days

Competition & brand share

Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.

Brands

46 falling

Sellers

52

Top-5 brand share

39%

Top 20: 78%

Top-5 click share

28%

Top 20: 64%

Open market

57%

  • Gatherfun10%
  • QIYANPAX9%
  • DAZONGE7%
  • M AMFEOV7%
  • Oigco6%
  • Cyunda4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +173.7% search growth over the last 90 days.
13K8KSpike '24Black Friday '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun · busiest ÷ quietest = 28.5×

Top red and black graduation decorations 2023 search terms

  • red and black graduation decorations71K/yr
  • red graduation decorations34K/yr
  • graduation decorations red and black15K/yr
  • graduation decorations red10K/yr
All search terms

Top red and black graduation decorations 2023 products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$4K6%$7K9%$11K12%$14K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about red and black graduation decorations 2023

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall22%

“Good Quality”

Color14%

“Vivid Colors”

Value For Money11%

“GREAT PRODUCT FOR THE PRICE”

Advertised Vs Actual Product9%

“as advertised”

Assembly/Installation6%

“Easy to assemble”

Design-Overall4%

“The designs are awesome :”

Ease Of Use4%

“Easy to use”

Size-Overall3%

“Good size”

Durability3%

“Durability is great”

Strength3%

“not flimsy or cheap”

What buyers complain about

Quality-Overall13%

“its cheap quality”

Assembly/Installation8%

“assembly was annoying”

Durability8%

“These fell apart really easily”

Strength7%

“flimsy”

Adhesion/Stickiness6%

“Ridiculous glue dots to adhere to sticks”

Value For Money6%

“Not worth the cost”

Size-Overall5%

“Small in size”

Color4%

“more of a faint red”

Instructions/User Manual/Troubleshooting4%

“No instructions”

Smell3%

“Strong Odor”

Top return reasons

Color29%
Size-Overall20%
Value For Money12%
Advertised Vs Actual Product7%
Quality-Overall6%
Assembly/Installation4%
Strength3%
Material Quality3%
Defective Material/Parts3%
Adhesion/Stickiness2%

Common questions

Is red and black graduation decorations 2023 profitable to sell on Amazon United States?
The niche generates $121K/yr across 62 tracked products. 9 of 26 products launched in the last 360 days are still selling. 90-day search growth is +173.7%. Flapen's verdict: Worth a look (68/100).
How competitive is the red and black graduation decorations 2023 niche?
46 brands and 52 sellers compete. The top 5 products take 28% of clicks and top 5 brands hold 39% of demand.
What do buyers complain about in red and black graduation decorations 2023?
Top complaints mined from reviews: Quality-Overall, Assembly/Installation, Durability. The return rate is 1.7%.
When does demand for red and black graduation decorations 2023 peak?
Demand peaks in Apr–May–Jun; the busiest month runs 28.5× the quietest.
What does it cost to enter the red and black graduation decorations 2023 niche?
Listings span $5.02–$26.69; the average listing price is $14.08 (sweet spot $15–$100). The average incumbent carries 1,082 reviews — the moat a new listing must climb.