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Rattan Chair

Maybe

The top 5 products take only 17% of clicks. But buyers convert on only 0.2% of searches, so Rattan Chair is a Maybe.

Flapen Score
54
54 / 100
Top 26% of 11,240 Home & Kitchen niches · +5 vs the category median of 49
Market size
$245K/yr549K searches / yr
90-day growth
+5.9%search demand this quarter
Competition
17%top-5 click share · 78 brands · 115 sellers

Flapen Score

Rattan Chair against its category

The dotted line is the Home & Kitchen average. Past it, Rattan Chair is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Rattan Chair market on Amazon at a glance

Shoppers on Amazon United States searched for Rattan Chair 549K times last year and spent an estimated $245K. The top 5 brands take 29% of clicks. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 0.2% of those searches ended in a purchase.

Shoppers searched for this 549K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +5.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $245K a year.

Searches, last 12 months
549K
Growth, 90 days vs prior 90
+5.9%
Conversion, latest week
0.2%
Market size, estimated
$245Ka year
Peak month
August1.8× the quietest month
Top search term
rattan dining chairs223K searches a year

02 · Price

A sale here is worth $248.53.

Listings sell for $248.53 on average, from $72.49 to $602.87. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $248.53 that is $0 to $25K a year per listing.

Average price
$248.53above the $15 to $100 sweet spot
Price range
$72.49–$602.87
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$25K
Returns
2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 33% ship with Prime. On an average day, 9.2% of listings are out of stock. The average listing ranks #1,163 within Dining Room Furniture. It carries 117 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
33%
Out of stock, average day
9.2%
Average rank
#1,163in Dining Room Furniture
Average rating
4.52 starsAmazon United States average 4.42 stars
Average reviews
117per listing
Listings tracked
152

04 · Newcomers

17 of last year's 52 launches cleared the first-year sales bar.

52 products launched here in the last 12 months. 17 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
52
Successful launches
17Amazon's first-year sales bar
Average brand age
32 months

Products

Top Rattan Chair products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 17% of clicks. An open shelf where new products get seen.

Brands

78 falling

Sellers

115

Top-5 brand share

29%

Top 20: 67%

Top-5 click share

17%

Top 20: 42%

Open market

68%

  • Brand 18%
  • Brand 26%
  • Brand 36%
  • Brand 44%
  • Brand 54%
  • Brand 64%

Demand

Rattan Chair search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.8×

Search terms

Top Rattan Chair search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • rattan dining chairs223K/yr
  • rattan dining chairs set of 452K/yr
  • boho dining chairs42K/yr
  • bamboo chairs29K/yr
  • rattan dining chair31K/yr
  • cane back dining chairs27K/yr
  • cane dining chairs19K/yr
  • woven chair16K/yr
  • rattan dining chairs set of 217K/yr
  • bamboo dining chairs14K/yr

Reviews and returns

What reviews say buyers love and hate about Rattan Chair

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Assembly/Installation”
10%of negative reviews mention “Comfort-Overall”
2.1%of orders come back
“Rough and uncomfortable”
A buyer, on “Comfort-Overall”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Rattan Chair questions

Answered from the same tracked data.