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Rainbow Tablecloth

Maybe

The top 5 brands take only 37% of clicks. But shoppers spend an estimated $49K a year here, so Rainbow Tablecloth is a Maybe.

Flapen Score
53
53 / 100
Top 30% of 11,240 Home & Kitchen niches · +4 vs the category median of 49
Market size
$49K/yr104K searches / yr
90-day growth
+28.3%search demand this quarter
Competition
33%top-5 click share · 43 brands · 49 sellers

Flapen Score

Rainbow Tablecloth against its category

The dotted line is the Home & Kitchen average. Past it, Rainbow Tablecloth is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Rainbow Tablecloth market on Amazon at a glance

Shoppers on Amazon United States searched for Rainbow Tablecloth 104K times last year and spent an estimated $49K. The top 5 brands take 37% of clicks. Demand peaks in Jun–Sep. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 4.4% of those searches ended in a purchase.

Shoppers searched for this 104K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved +28.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $49K a year.

Searches, last 12 months
104K
Growth, 90 days vs prior 90
+28.3%
Conversion, latest week
4.4%
Market size, estimated
$49Ka year
Peak month
September4.3× the quietest month
Top search term
rainbow tablecloth74K searches a year

02 · Price

A sale here is worth $10.65.

Listings sell for $10.65 on average, from $3.89 to $24.33. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $10.65 that is $1K to $3K a year per listing.

Average price
$10.65under the $15 to $100 sweet spot
Price range
$3.89–$24.33
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
3.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #1,153 within Tablecovers. It carries 303 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
0.6%
Average rank
#1,153in Tablecovers
Average rating
4.61 starsAmazon United States average 4.42 stars
Average reviews
303per listing
Listings tracked
50

04 · Newcomers

0 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
11
Successful launches
0Amazon's first-year sales bar
Average brand age
30 months

Products

Top Rainbow Tablecloth products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 33% of clicks. An open shelf where new products get seen.

Brands

43 falling

Sellers

49

Top-5 brand share

37%

Top 20: 79%

Top-5 click share

33%

Top 20: 71%

Open market

58%

  • Brand 110%
  • Brand 28%
  • Brand 37%
  • Brand 46%
  • Brand 56%
  • Brand 65%

Demand

Rainbow Tablecloth search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Sep · busiest ÷ quietest = 4.3×

Search terms

Top Rainbow Tablecloth search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • rainbow tablecloth74K/yr
  • rainbow table cloth17K/yr
  • rainbow table cloths5K/yr
  • rainbow plastic tablecloth4K/yr
  • rainbow table cover4K/yr

Reviews and returns

What reviews say buyers love and hate about Rainbow Tablecloth

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Color”
17%of negative reviews mention “Color”
3.3%of orders come back
“Looks red”
A buyer, on “Color”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Rainbow Tablecloth questions

Answered from the same tracked data.