rabbit decor
Skip itSoft demand (-88.6% this quarter) — this niche doesn't clear our bar today.
Brand share
Incredible24%top-5 brand share — no brand owns this niche
Competition
Incredible18%top-5 click share — an open shelf
Avg price
Great$18.54avg listing price — sweet spot $15–$100
Price range
Great$6.05–$56.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great488.03avg incumbent reviews — the moat a new listing must climb
Returns
Okay4.3%return rate — above 5% kills the launch gate
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$79K$79K/yr · 428K searches
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Growth
Bad-88.6%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, rabbit decor is a $79K/yr Amazon United States market (428K searches/yr). The top 5 brands hold 24% of demand. Demand peaks in Jan–Feb–Mar–Apr. Verdict: Skip it — 46/100.
Data updated Aug 1, 2026 · scored weekly · How we score niches
rabbit decor market data
- Units sold / yr
- 6K–8K
- avg 0–100/product
- Revenue / yr
- $111K–$148K
- units × avg price
- Conversion rate
- 1.0%
- Avg BSR
- #2,427
- Page quality
- 0%
- Prime
- 99%
- Sponsored
- 86%
- Out of stock
- 12.8%
- Avg brand age
- 24 months
- Avg seller age
- 144 days
Competition & brand share
Clicks spread well past the top 5 (18% combined) — an open shelf where new products get seen.Brands
99 falling
Sellers
125
Top-5 brand share
24%
Top 20: 53%
Top-5 click share
18%
Top 20: 45%
Open market
73%
- Creative Co-Op9%
- Toymany5%
- LEGIFO4%
- Totsmile4%
- MININOVA3%
- Schleich3%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -88.6% search growth over the last 90 days.Peak months: Jan, Feb, Mar, Apr · busiest ÷ quietest = 15.7×
Top rabbit decor search terms
- rabbit decor75K/yr
- bunny figurines48K/yr
- bunny statue31K/yr
- bunny figurine22K/yr
- rabbit decor for the home22K/yr
- spring mantle decor29K/yr
- rabbit figurines home decor12K/yr
- wooden bunny22K/yr
- spring mantel decor23K/yr
- farmhouse spring decor18K/yr
Top rabbit decor products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Toymany 12PCS Easter Bunny Figures Toys for Kids Rabbit Figures Farm Animal Toy for Cake Toppers Party Favors for Toddlers
Toymany$15.764.8★1,035 rev
LEGIFO Bunny Decor Yard Decorations Outdoor Set of 3 Bunny Decorations for Home Garden Outdoor Statues Easter Rabbit Figurines mom Gifts
LEGIFO$23.594.6★1,321 rev
Totsmile Realistic 14 PCS Easter Bunny Figurines Rabbit Animal Figures Toys
Totsmile$17.764.6★60 rev
MININOVA Garden Statues Rabbit with Solar Lantern Resin Outdoor Bunny Figurines Decorations for Patio Yard Lawn Ornaments Gifts for Mothers Day Birthday Housewarming
MININOVA$25.704.4★1,020 rev
Creative Co-Op Decorative Resting Rabbit with Birds Figurine Brown
Creative Co-Op$40.434.6★138 rev
Newest
by launch date
TACROART 2PCS Vintage Easter Bunny Decor White Resin Rabbit Figurines
TACROART$20.9773 rev
Totsmile Realistic 14 PCS Easter Bunny Figurines Rabbit Animal Figures Toys
Totsmile$17.7660 rev
Easter Bunny Figurines 3PCS White Resin Rabbit Decor with Hand-Carved Texture Cute Easter Bunnies Collectables for Home Spring Tabletop Centerpiece Tiered Tray Shelf (White)
GHOSTMAGIC$9.5131 rev
Hobby Lobby Animal Figurines with Glasses Rabbit Sitting on Books
Hobby Lobby$6.9755 rev
Uniro Vintage Gold Framed Wall Art Easter Bunny Wall Art Decor Neutral Rabbit Canvas Oil Painting Poster for Rustic Easter Dcor Vintage Home Decor Animals Artwork Prints Wall Decor for Kids Room Living Room Bedroom or Festive Spaces - 9x12inch
uniro$24.44280 rev
Trending
90-day click momentum
7 Pcs Rabbit Figures for Kids Animal Toys Set Cake Toppers Rabbit Fairy Garden Miniature Figurines Collection Playset for Christmas Birthday Gift Desk Decorations
MAOMIA$9.564.7★
TACROART 2PCS Vintage Easter Bunny Decor White Resin Rabbit Figurines
TACROART$20.974.9★
Totsmile Realistic 14 PCS Easter Bunny Figurines Rabbit Animal Figures Toys
Totsmile$17.764.6★
Creative Co-Op Decorative Resting Rabbit with Birds Figurine Brown
Creative Co-Op$40.434.6★
Creative Co-Op White Ceramic Bunnies (Set of 6 Pieces)
Creative Co-Op$15.484.5★
What buyers say about rabbit decor
What buyers praise and complain about, mined from review topics.What buyers love
“The construction quality is excellent”
“The size is just what I wanted”
“Cute design”
“Good deal”
“Better than Expected”
“Color is accurate”
“Cute gift”
“has good brightness”
“it doesnt feel too light and cheap either”
“The plastic feels sturdy - theyve already been tossed into toy bins”
What buyers complain about
“Small rabbits”
“Not great quality control”
“Price should have been much lower”
“Picture is misleading”
“Darker grey than expected”
“Broke very easily”
“Strong odor”
“Very fragile”
“not bright”
“This would make it thicker”
Top return reasons
Common questions
- Is rabbit decor profitable to sell on Amazon United States?
- The niche generates $79K/yr across 121 tracked products. 3 of 38 products launched in the last 360 days are still selling. 90-day search growth is -88.6%. Flapen's verdict: Skip it (46/100).
- How competitive is the rabbit decor niche?
- 99 brands and 125 sellers compete. The top 5 products take 18% of clicks and top 5 brands hold 24% of demand.
- What do buyers complain about in rabbit decor?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Value For Money. The return rate is 4.3%.
- When does demand for rabbit decor peak?
- Demand peaks in Jan–Feb–Mar–Apr; the busiest month runs 15.7× the quietest.
- What does it cost to enter the rabbit decor niche?
- Listings span $6.05–$56.70; the average listing price is $18.54 (sweet spot $15–$100). The average incumbent carries 488 reviews — the moat a new listing must climb.