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Puzzle Frame 18x24

Fail

Demand is soft, at -25.8% this quarter, so Puzzle Frame 18x24 is a Fail.

Flapen Score
44
44 / 100
Ranks 7,719 of 11,240 Home & Kitchen niches · −5 vs the category median of 49
Market size
$180K/yr98K searches / yr
90-day growth
-25.8%search demand this quarter
Competition
65%top-5 click share · 10 brands · 15 sellers

Flapen Score

Puzzle Frame 18x24 against its category

The dotted line is the Home & Kitchen average. Past it, Puzzle Frame 18x24 is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Puzzle Frame 18x24 market on Amazon at a glance

Shoppers on Amazon United States searched for Puzzle Frame 18x24 98K times last year and spent an estimated $180K. The top 5 brands take 87% of clicks. Demand peaks in Jan–Feb–Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 7.5% of those searches ended in a purchase.

Shoppers searched for this 98K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.5% of those searches ended in a purchase. Searches in the last 90 days moved -25.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $180K a year.

Searches, last 12 months
98K
Growth, 90 days vs prior 90
-25.8%
Conversion, latest week
7.5%
Market size, estimated
$180Ka year
Peak month
January2.7× the quietest month
Top search term
puzzle frame 18x2426K searches a year

02 · Price

A sale here is worth $24.45.

Listings sell for $24.45 on average, from $6.94 to $33.16. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $24.45 that is $6K to $12K a year per listing.

Average price
$24.45inside the $15 to $100 sweet spot
Price range
$6.94–$33.16
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
$6K–$12K
Returns
2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #689 within Picture Frames. It carries 17,718 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
84%
Out of stock, average day
0.5%
Average rank
#689in Picture Frames
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
17,718per listing
Listings tracked
19

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Puzzle Frame 18x24 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 rising

Sellers

15

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

10%

  • Brand 160%
  • Brand 213%
  • Brand 36%
  • Brand 44%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (4 brands, 10%)

Demand

Puzzle Frame 18x24 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26DecMarJunAugNovMarMay

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 2.7×

Search terms

Top Puzzle Frame 18x24 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • puzzle frame 18x2426K/yr
  • 18x24 puzzle frame20K/yr
  • 24x18 puzzle frame21K/yr
  • 18 x 24 puzzle frame10K/yr
  • 24 x 18 puzzle frame11K/yr
  • puzzle frames 18x245K/yr
  • puzzle frame 24x185K/yr

Reviews and returns

What reviews say buyers love and hate about Puzzle Frame 18x24

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Frame Quality”
20%of negative reviews mention “Frame Quality”
2.1%of orders come back
“Cheap frame”
A buyer, on “Frame Quality”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Puzzle Frame 18x24 questions

Answered from the same tracked data.