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57

purse vase

Worth a look

Shows a fragmented shelf (top 5 take 20% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 27Growth 20Conversion 16Competition 95Returns 32Price range 84Avg price 95Brand share 88Review moat 89Quality gap 82

Competition

Incredible20%

top-5 click share — an open shelf

Avg price

Incredible$24.42

avg listing price — sweet spot $15–$100

Review moat

Great213.24

avg incumbent reviews — the moat a new listing must climb

Brand share

Great47%

top-5 brand share — no brand owns this niche

Price range

Great$6.04–$73.19

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Returns

Okay4.4%

return rate — above 5% kills the launch gate

Market size

Okay$115K

$115K/yr · 358K searches

Growth

Bad-10.5%

90-day search growth — must beat 0% to launch

Conversion

Bad1.3%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, purse vase is a $115K/yr Amazon United States market (358K searches/yr). The top 5 brands hold 47% of demand. Demand peaks in Mar–Apr–May. Verdict: Worth a look — 57/100.

Data updated Aug 3, 2026 · scored weekly · How we score niches

purse vase market data

Units sold / yr
6K–8K
avg 0–100/product
Revenue / yr
$147K–$195K
units × avg price
Conversion rate
1.3%
Avg BSR
#2,745
Page quality
0%
Prime
82%
Sponsored
87%
Out of stock
22.6%
Avg brand age
28 months
Avg seller age
155 days

Competition & brand share

Clicks spread well past the top 5 (20% combined) — an open shelf where new products get seen.

Brands

52 rising

Sellers

70

Top-5 brand share

47%

Top 20: 80%

Top-5 click share

20%

Top 20: 50%

Open market

49%

  • Generic17%
  • USEEKRIL16%
  • Fixwal5%
  • Elfex4%
  • Acellegic4%
  • OLEEK3%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -10.5% search growth over the last 90 days.
18K13KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May · busiest ÷ quietest = 3.4×

Top purse vase search terms

  • glass purse for drinks62K/yr
  • purse vase54K/yr
  • glass purse vase44K/yr
  • glass purse25K/yr
  • purse vase for flowers23K/yr
  • purse glasses for drinks11K/yr
  • purse flower vase14K/yr
  • drink purse12K/yr
  • purse drinking glass13K/yr
  • purse drinking glass with straw5K/yr
All search terms

Top purse vase products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$2K4%$5K6%$7K8%$9K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about purse vase

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall16%

“Perfect size”

Quality-Overall15%

“Good quality”

Strength7%

“The glass feels sturdy”

Advertised Vs Actual Product6%

“As advertised”

Thickness5%

“The glass is thick”

Color5%

“The colors are vibrant”

Design-Overall5%

“the design is elegant”

Pockets/Compartments4%

“the phone pocket is great”

Value For Money4%

“Worth it”

Gifting Purpose4%

“Fun Gift Idea”

What buyers complain about

Size-Overall20%

“Too small”

Strength10%

“Extremely fragile”

Durability8%

“Broke”

Strap/String Quality7%

“Missing Strap”

Thickness7%

“The glass needs to be thicker”

Handle Quality6%

“a handle came off”

Quality-Overall5%

“Not a good item to buy quality is poor the glasses where chipped all of them”

Value For Money4%

“Slightly Flawed. and Pricey”

Ease Of Use3%

“Maybe not for everyday use”

Color3%

“Not the best color”

Top return reasons

Size-Overall66%
Value For Money4%
Advertised Vs Actual Product3%
Quality-Overall3%
Material Quality3%
Shape/Style2%
Color2%
Strap/String Quality2%
Defective Material/Parts2%
Weight Heavy2%

Common questions

Is purse vase profitable to sell on Amazon United States?
The niche generates $115K/yr across 97 tracked products. 4 of 61 products launched in the last 360 days are still selling. 90-day search growth is -10.5%. Flapen's verdict: Worth a look (57/100).
How competitive is the purse vase niche?
52 brands and 70 sellers compete. The top 5 products take 20% of clicks and top 5 brands hold 47% of demand.
What do buyers complain about in purse vase?
Top complaints mined from reviews: Size-Overall, Strength, Durability. The return rate is 4.4%.
When does demand for purse vase peak?
Demand peaks in Mar–Apr–May; the busiest month runs 3.4× the quietest.
What does it cost to enter the purse vase niche?
Listings span $6.04–$73.19; the average listing price is $24.42 (sweet spot $15–$100). The average incumbent carries 213 reviews — the moat a new listing must climb.