Purple Weighted Blanket

Shoppers searched for this 35K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -21.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $36K a year.

Searches, last 12 months

35K

Growth, 90 days vs prior 90

-21.4%

Conversion, latest week

2.5%

Market size, estimated

$36Ka year

Peak month

December5.1× the quietest month

Top search term

purple weighted blanket26K searches a year

Listings sell for $42.43 on average, from $26.16 to $63.65. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $42.43 that is $0 to $4K a year per listing.

Average price

$42.43inside the $15 to $100 sweet spot

Price range

$26.16–$63.65

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

2.7%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.1% of listings are out of stock. The average listing ranks #47 within Weighted Blankets. It carries 3,613 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

100%

Out of stock, average day

9.1%

Average rank

#47in Weighted Blankets

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

3,613per listing

Listings tracked

21

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

46 months