Purple Mattress Twin

Shoppers searched for this 137K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved +7.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.0M a year.

Searches, last 12 months

137K

Growth, 90 days vs prior 90

+7.5%

Conversion, latest week

2.8%

Market size, estimated

$1.0Ma year

Peak month

July2.1× the quietest month

Top search term

novilla twin mattress36K searches a year

Listings sell for $261.79 on average, from $77.05 to $948.93. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $261.79 that is $26K to $65K a year per listing.

Average price

$261.79above the $15 to $100 sweet spot

Price range

$77.05–$948.93

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

$26K–$65K

Returns

1.3%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #131 within Mattresses & Box Springs. It carries 4,775 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

91%

Out of stock, average day

4.2%

Average rank

#131in Mattresses & Box Springs

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

4,775per listing

Listings tracked

23

5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

4Amazon's first-year sales bar

Average brand age

30 months