Purple Mattress Topper

Shoppers searched for this 162K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -11.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $97K a year.

Searches, last 12 months

162K

Growth, 90 days vs prior 90

-11.8%

Conversion, latest week

0.7%

Market size, estimated

$97Ka year

Peak month

August1.6× the quietest month

Top search term

purple mattress topper131K searches a year

Listings sell for $87.99 on average, from $29.31 to $188.95. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $87.99 that is $0 to $9K a year per listing.

Average price

$87.99inside the $15 to $100 sweet spot

Price range

$29.31–$188.95

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$9K

Returns

2.2%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #62 within Mattress Pads & Toppers. It carries 7,507 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

5.6%

Average rank

#62in Mattress Pads & Toppers

Average rating

4.36 starsAmazon United States average 4.42 stars

Average reviews

7,507per listing

Listings tracked

14

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

39 months