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72

purple graduation decorations class of 2023

Worth a look

Shows demand growing +140.7% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 36Growth 96Conversion 78Competition 87Returns 84Price range 54Avg price 71Brand share 95Review moat 70Quality gap 33

Growth

Incredible+140.7%

90-day search growth — must beat 0% to launch

Brand share

Incredible37%

top-5 brand share — no brand owns this niche

Competition

Great28%

top-5 click share — an open shelf

Returns

Great1.5%

return rate — above 5% kills the launch gate

Conversion

Great7.7%

search→purchase rate — share of searches ending in a sale

Avg price

Good$14.51

avg listing price — sweet spot $15–$100

Review moat

Good716.51

avg incumbent reviews — the moat a new listing must climb

Price range

Good$4.89–$26.80

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay$177K

$177K/yr · 158K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

According to Flapen's Amazon United States niche tracking, purple graduation decorations class of 2023 is a $177K/yr Amazon United States market (158K searches/yr). The top 5 brands hold 37% of demand. Demand peaks in May–Jun. Verdict: Worth a look — 72/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

purple graduation decorations class of 2023 market data

Units sold / yr
6K–8K
avg 0–100/product
Revenue / yr
$87K–$116K
units × avg price
Conversion rate
7.7%
Avg BSR
#454
Page quality
0%
Prime
100%
Sponsored
93%
Out of stock
0.9%
Avg brand age
25 months
Avg seller age
202 days

Competition & brand share

Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.

Brands

55 falling

Sellers

59

Top-5 brand share

37%

Top 20: 71%

Top-5 click share

28%

Top 20: 58%

Open market

59%

  • EYOBZOOQ9%
  • Oigco9%
  • DAZONGE6%
  • OHOME6%
  • Gatherfun5%
  • Deneo4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +140.7% search growth over the last 90 days.
15K10KSpike '24Black Friday '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun · busiest ÷ quietest = 40.2×

Top purple graduation decorations class of 2023 search terms

  • purple graduation decorations 202650K/yr
  • graduation decorations 2026 purple23K/yr
  • purple graduation decorations32K/yr
  • purple and white graduation decorations13K/yr
  • purple and black graduation decorations10K/yr
  • graduation decorations purple10K/yr
  • 2026 graduation decorations purple9K/yr
  • purple graduation6K/yr
  • purple and silver graduation decorations5K/yr
All search terms

Top purple graduation decorations class of 2023 products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$5K6%$11K9%$16K12%$21K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about purple graduation decorations class of 2023

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall24%

“Awesome quality”

Color23%

“vibrant color”

Advertised Vs Actual Product9%

“Exactly what we needed”

Value For Money8%

“Great price too”

Assembly/Installation5%

“Easy to put together”

Ease Of Use4%

“Quick and easy”

Design-Overall3%

“this one is designed nicely”

Durability3%

“Quality and durable”

Material Quality2%

“The material is durable”

Size-Overall2%

“this fit perfectly”

What buyers complain about

Quality-Overall20%

“Fell apart not good quality”

Durability17%

“Fell apart”

Color9%

“The color was completely off”

Strength9%

“A bit flimsy”

Adhesion/Stickiness9%

“Need better adhesive”

Size-Overall6%

“VERY SMALL”

Value For Money4%

“Not worth the price”

Advertised Vs Actual Product2%

“The picture is misleading”

Assembly/Installation2%

“ALOT of assembly required”

Design-Overall1%

“This is poorly crafted”

Top return reasons

Color36%
Size-Overall15%
Value For Money13%
Quality-Overall6%
Advertised Vs Actual Product5%
Defective Material/Parts4%
Adhesion/Stickiness3%
Display Colors3%
Material Quality2%
Durability2%

Common questions

Is purple graduation decorations class of 2023 profitable to sell on Amazon United States?
The niche generates $177K/yr across 70 tracked products. 5 of 35 products launched in the last 360 days are still selling. 90-day search growth is +140.7%. Flapen's verdict: Worth a look (72/100).
How competitive is the purple graduation decorations class of 2023 niche?
55 brands and 59 sellers compete. The top 5 products take 28% of clicks and top 5 brands hold 37% of demand.
What do buyers complain about in purple graduation decorations class of 2023?
Top complaints mined from reviews: Quality-Overall, Durability, Color. The return rate is 1.5%.
When does demand for purple graduation decorations class of 2023 peak?
Demand peaks in May–Jun; the busiest month runs 40.2× the quietest.
What does it cost to enter the purple graduation decorations class of 2023 niche?
Listings span $4.89–$26.80; the average listing price is $14.51 (sweet spot $15–$100). The average incumbent carries 717 reviews — the moat a new listing must climb.