Purple Duvet Cover Queen

Shoppers searched for this 285K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +5.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $90K a year.

Searches, last 12 months

285K

Growth, 90 days vs prior 90

+5.9%

Conversion, latest week

0.7%

Market size, estimated

$90Ka year

Peak month

January1.4× the quietest month

Top search term

purple duvet cover71K searches a year

Listings sell for $43.07 on average, from $17.76 to $145.22. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $43.07 that is $0 to $4K a year per listing.

Average price

$43.07inside the $15 to $100 sweet spot

Price range

$17.76–$145.22

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

5.0%of orders · Amazon United States median 2.1%

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.4% of listings are out of stock. The average listing ranks #101 within Duvet Covers & Sets. It carries 8,687 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

100%

Out of stock, average day

9.4%

Average rank

#101in Duvet Covers & Sets

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

8,687per listing

Listings tracked

57

9 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

2Amazon's first-year sales bar

Average brand age

46 months