Is purple comforter set king profitable to sell on Amazon United States?

The niche generates $239K/yr across 120 tracked products. 5 of 20 products launched in the last 360 days are still selling. 90-day search growth is -19.8%. Flapen's verdict: Worth a look (55/100).

How competitive is the purple comforter set king niche?

55 brands and 65 sellers compete. The top 5 products take 17% of clicks and top 5 brands hold 37% of demand.

What do buyers complain about in purple comforter set king?

Top complaints mined from reviews: Size-Overall, Quality-Overall, Thickness. The return rate is 2.5%.

When does demand for purple comforter set king peak?

Demand peaks in Dec; the busiest month runs 1.7× the quietest.

What does it cost to enter the purple comforter set king niche?

Listings span $16.96–$97.14; the average listing price is $44.32 (sweet spot $15–$100). The average incumbent carries 8,422 reviews — the moat a new listing must climb.

purple comforter set king

Worth a look

Shows a fragmented shelf (top 5 take 17% of clicks), but soft demand (-19.8% this quarter) keeps it on the watch list.

Competition

Incredible17%

top-5 click share — an open shelf

Brand share

Incredible37%

top-5 brand share — no brand owns this niche

Avg price

Incredible$44.32

avg listing price — sweet spot $15–$100

Price range

Incredible$16.96–$97.14

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.5%

return rate — above 5% kills the launch gate

Market size

Okay$239K

$239K/yr · 436K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Bad8,421.85

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad1.2%

search→purchase rate — share of searches ending in a sale

Growth

Bad-19.8%

90-day search growth — must beat 0% to launch

Signals No Dominant Brand

According to Flapen's Amazon United States niche tracking, purple comforter set king is a $239K/yr Amazon United States market (436K searches/yr). The top 5 brands hold 37% of demand. Demand peaks in Dec. Verdict: Worth a look — 55/100.

Data updated Jul 18, 2026 · scored weekly · How we score niches

purple comforter set king market data

Units sold / yr: 5K–6K; avg 0–100/product
Revenue / yr: $222K–$266K; units × avg price
Conversion rate: 1.2%
Avg BSR: #115
Page quality: 0%
Prime: 100%
Sponsored: 82%
Out of stock: 7.8%
Avg brand age: 44 months
Avg seller age: 174 days

Competition & brand share

Clicks spread well past the top 5 (17% combined) — an open shelf where new products get seen.

Brands

55 falling

Sellers

Top-5 brand share

37%

Top 20: 75%

Top-5 click share

17%

Top 20: 43%

Open market

59%

CozyLux10%
Bedsure8%
Exclusivo Mezcla7%
Love's cabin6%
Ubauba5%
Luxudecor4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -19.8% search growth over the last 90 days.

Peak months: Dec · busiest ÷ quietest = 1.7×

Open Trend

Top purple comforter set king search terms

purple comforter set king64K/yr -26.8%0.8% conv.
purple king size comforter set65K/yr -31.7%0.9% conv.
purple twin comforter set52K/yr -15.3%1.2% conv.
plum comforter33K/yr +13.7%0.3% conv.
purple comforter twin32K/yr -15.5%1.7% conv.
purple twin comforter20K/yr -0.5%1.6% conv.
king size comforter set purple20K/yr -26.5%0.5% conv.
purple king size comforter16K/yr -29.9%0.7% conv.
purple bedding twin14K/yr -4.7%0.5% conv.
twin purple comforter set14K/yr -11.0%1.2% conv.

All search terms

Top purple comforter set king products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Ubauba 7pc King Size Comforter Set with Sheets All Season Pintuck 7 Piece Bedding Sets Purple Pinch Pleating Bed in a Bag Set with Comforters (Purple King)

Ubauba$51.414.4★3,591 rev

Exclusivo Mezcla Lightweight Reversible Twin Size Comforter Set Down Alternative Comforter with 1 Pillow Sham Twin Size Bedding Set for All Seasons Deep Purple/Lilac

Exclusivo Mezcla$26.154.5★11,160 rev

Exclusivo Mezcla Lightweight Reversible King Size Comforter Set Down Alternative Comforter with 2 Pillow Sham King Size Bedding Set for All Seasons Deep Purple/Lilac

Exclusivo Mezcla$30.754.5★11,160 rev

Loves cabin Seersucker Lavender Twin Comforter Set 5 Pieces All Season Bedding Set Twin Bed in a Bag Comforter Set with Comforter Flat Sheet Fitted Sheet Pillowcase and Pillow Sham

Love's cabin$38.004.4★3,048 rev

Luxudecor Floral Comforter Set King Size 7 Pieces Bed in a Bag Purple Floral Comforter and Sheet Set Soft Microfiber Complete Bedding Sets for All Seasons

Luxudecor$50.304.5★2,439 rev

Newest

by launch date

Bedsure 100% Washed Cotton Duvet Cover Queen Size - Burgundy Minimalist Bedding Set Linen Like - PureWoven Plain Simple & Soft Comforter Cover for All Seasons (Burgundy Queen 90x90)

Bedsure$55.362,151 rev

5mo ago

Mybedsoul 7 Pieces King Size Comforter Set Elegant Purple Floral

Mybedsoul$48.3078 rev

8mo ago

CozyLux King Size Comforter Set Purple 3 Pieces Lightweight Down Alternative Quilted Bedding Sets All Seasons Soft Breathable Solid Comforter with 2 Pillowcases Luxury Bed Set for Home

CozyLux$40.285,298 rev

11mo ago

BLOOMHAVEN Queen Comforter Set - 7 Pieces Ruffle Purple Bedding Sets Shabby Chic Farmhouse Bed in a Bag Queen with Ruffle Comforter Floral Sheets Pillowcases & Shams

BLOOMHAVEN$62.53760 rev

1y ago

Drucon Purple Comforter Set King Size 7 Piece Bed in a Bag Boho Striped Bedding Set Soft Microfiber Comforter and Sheet Set for All Season (King 104x90)

Drucon$46.58317 rev

1y ago

What buyers say about purple comforter set king

What buyers praise and complain about, mined from review topics.

What buyers love

Comfort-Overall20%

“Great quality comforter”

Color17%

“Beautiful color”

Soft Feel14%

“Its very soft”

Quality-Overall10%

“Decent quality”

Warmth5%

“Beautiful and warm”

Size-Overall4%

“Great fit”

Value For Money4%

“Good value”

Weight Light4%

“Lightweight and comfortable”

Advertised Vs Actual Product3%

“Just what I wanted”

Material Quality2%

“The material is super comfy”

What buyers complain about

Size-Overall16%

“Terrible Fit”

Quality-Overall13%

“Cheaply made”

Thickness8%

“Cheap thin material”

Advertised Vs Actual Product6%

“Nothing like photo”

Color5%

“Not quite the color I was looking for”

Durability3%

“Comes apart”

Smell3%

“it had a weird smell”

Stitch/Finish/Polish3%

“Seams are unraveled”

Comfort-Overall3%

“Very uncomfortable couldnt even use more than 1 night”

Material Quality3%

“Didn't like the material”

Top return reasons

Color30%

Size-Overall24%

Material Quality8%

Advertised Vs Actual Product6%

Thin4%

Comfort-Overall4%

Display Colors4%

Quality-Overall4%

Value For Money3%

Stitch/Finish/Polish2%

Common questions

Is purple comforter set king profitable to sell on Amazon United States?: The niche generates $239K/yr across 120 tracked products. 5 of 20 products launched in the last 360 days are still selling. 90-day search growth is -19.8%. Flapen's verdict: Worth a look (55/100).
How competitive is the purple comforter set king niche?: 55 brands and 65 sellers compete. The top 5 products take 17% of clicks and top 5 brands hold 37% of demand.
What do buyers complain about in purple comforter set king?: Top complaints mined from reviews: Size-Overall, Quality-Overall, Thickness. The return rate is 2.5%.
When does demand for purple comforter set king peak?: Demand peaks in Dec; the busiest month runs 1.7× the quietest.
What does it cost to enter the purple comforter set king niche?: Listings span $16.96–$97.14; the average listing price is $44.32 (sweet spot $15–$100). The average incumbent carries 8,422 reviews — the moat a new listing must climb.