Purple Candle Warmer

Shoppers searched for this 42K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved +18.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $27K a year.

Searches, last 12 months

42K

Growth, 90 days vs prior 90

+18.8%

Conversion, latest week

2.4%

Market size, estimated

$27Ka year

Top search term

purple candle warmer30K searches a year

Listings sell for $27.76 on average, from $18.35 to $39.75. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $27.76 that is $0 to $3K a year per listing.

Average price

$27.76inside the $15 to $100 sweet spot

Price range

$18.35–$39.75

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

1.7%of orders · Amazon United States median 2.1%

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 19.1% of listings are out of stock. The average listing ranks #104 within Candleholders. It carries 979 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

100%

Out of stock, average day

19.1%

Average rank

#104in Candleholders

Average rating

4.70 starsAmazon United States average 4.42 stars

Average reviews

979per listing

Listings tracked

32

18 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 20 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

18

Successful launches

3Amazon's first-year sales bar

Average brand age

20 months