Purple Blanket Hoodie

Shoppers searched for this 27K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -53.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $23K a year.

Searches, last 12 months

27K

Growth, 90 days vs prior 90

-53.8%

Conversion, latest week

3.1%

Market size, estimated

$23Ka year

Peak month

December18.7× the quietest month

Top search term

purple blanket hoodie9K searches a year

Listings sell for $27.87 on average, from $17.63 to $46.91. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $27.87 that is $0 to $3K a year per listing.

Average price

$27.87inside the $15 to $100 sweet spot

Price range

$17.63–$46.91

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

2.5%of orders · Amazon United States median 2.1%

73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #101 within Wearable Blankets. It carries 11,040 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

100%

Out of stock, average day

4.6%

Average rank

#101in Wearable Blankets

Average rating

4.69 starsAmazon United States average 4.42 stars

Average reviews

11,040per listing

Listings tracked

45

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

38 months