Purple Backdrop

Shoppers searched for this 178K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved -0.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $125K a year.

Searches, last 12 months

178K

Growth, 90 days vs prior 90

-0.5%

Conversion, latest week

3.3%

Market size, estimated

$125Ka year

Peak month

May2.4× the quietest month

Top search term

purple backdrop87K searches a year

Listings sell for $21.14 on average, from $5.11 to $67.99. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $21.14 that is $0 to $2K a year per listing.

Average price

$21.14inside the $15 to $100 sweet spot

Price range

$5.11–$67.99

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

4.1%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #1,159 within Streamers. It carries 1,314 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

2.9%

Average rank

#1,159in Streamers

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

1,314per listing

Listings tracked

67

11 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

11

Successful launches

0Amazon's first-year sales bar

Average brand age

31 months