Is purple and black birthday decorations profitable to sell on Amazon United States?

The niche generates $63K/yr across 36 tracked products. 2 of 10 products launched in the last 360 days are still selling. 90-day search growth is -5.0%. Flapen's verdict: Skip it (49/100).

How competitive is the purple and black birthday decorations niche?

33 brands and 38 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 46% of demand.

What do buyers complain about in purple and black birthday decorations?

Top complaints mined from reviews: Quality-Overall, Durability, Adhesion/Stickiness. The return rate is 2.3%.

What does it cost to enter the purple and black birthday decorations niche?

Listings span $5.89–$25.85; the average listing price is $12.99 (sweet spot $15–$100). The average incumbent carries 1,263 reviews — the moat a new listing must climb.

purple and black birthday decorations

Skip it

A small market ($63K/yr) — this niche doesn't clear our bar today.

Brand share

Great46%

top-5 brand share — no brand owns this niche

Competition

Good41%

top-5 click share — leaders hold, buyers still browse

Returns

Good2.3%

return rate — above 5% kills the launch gate

Avg price

Good$12.99

avg listing price — sweet spot $15–$100

Review moat

Good1,262.86

avg incumbent reviews — the moat a new listing must climb

Price range

Good$5.89–$25.85

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good4.1%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-5.0%

90-day search growth — must beat 0% to launch

Market size

Bad$63K

$63K/yr · 118K searches

Signals No Dominant Brand Low Review Barrier

According to Flapen's Amazon United States niche tracking, purple and black birthday decorations is a $63K/yr Amazon United States market (118K searches/yr). The top 5 brands hold 46% of demand. Verdict: Skip it — 49/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

purple and black birthday decorations market data

Units sold / yr: 4K–5K; avg 0–100/product
Revenue / yr: $52K–$65K; units × avg price
Conversion rate: 4.1%
Avg BSR: #1,823
Page quality: 0%
Prime: 94%
Sponsored: 83%
Out of stock: 0.3%
Avg brand age: 25 months
Avg seller age: 193 days

Competition & brand share

The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.

Brands

33 falling

Sellers

Top-5 brand share

46%

Top 20: 87%

Top-5 click share

41%

Top 20: 83%

Open market

50%

Letsroar14%
Perpetily11%
ANSOMO9%
BEISHIDA6%
Wiletasz5%
Asonlye5%

Demand

Weekly Amazon search volume, last 43 weeks — -5.0% search growth over the last 90 days.

Open Trend

Top purple and black birthday decorations search terms

purple and black birthday decorations41K/yr -8.0%2.4% conv.
black and purple birthday decorations32K/yr -17.9%2.4% conv.
purple and black party decorations11K/yr +32.7%1.9% conv.
murder drones birthday decorations7K/yr +50.4%1.0% conv.
rhea ripley birthday decorations9K/yr -20.9%1.2% conv.
dark purple birthday decorations9K/yr -20.0%1.4% conv.
purple and black decorations5K/yr +18.3%2.4% conv.
black and purple party decorations5K/yr +10.3%3.1% conv.

All search terms

Top purple and black birthday decorations products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Black and Purple Birthday Decorations Kit Purple and Black Party Decorations - Purple Happy Birthday Backdrop Banner Balloon Arch Tablecloth Fringe Curtain for Women Girls Kids Celebration

Letsroar$22.394.5★100 rev

ANSOMO Black Purple Silver Happy Birthday Party Decorations Women Men

ANSOMO$10.544.6★369 rev

Black Purple Birthday Decorations for Women Girls Men Purple and Silver Party Decorations Happy Birthday Backdrop Banner Confetti Star Silver Black Balloons Arch Tablecloth Party Supplies

Perpetily$17.964.6★811 rev

Wiletasz Black Purple and Sliver Happy Birthday Party Decorations Balloons purple birthday decorations with Banner Curtains for Women Men Boys Girls

Wiletasz$9.484.5★37 rev

Graduation Decorations 2026 Purple Black Foil Fringe Backdrops Black Purple Party Decorations Streamer Tinsel Curtains for Graduation Birthday Halloween Party(3 Pack)

Asonlye$11.884.7★310 rev

Newest

by launch date

Purple and Black Birthday Decorations for Women Men Happy Birthday Decorations for Girls Boys Purple Bday Party Decorations Banner Balloons Tablecloth Foil Backdrop Star Balloons Bday Party Decor

Pounira$17.7919 rev

8mo ago

4 Pack Iridescent Black and Purple Plastic Tablecloth 54x108 Inch Holographic Laser Disposable Table Cover Rectangle Black and Purple Table Cloth for Halloween Holiday Birthday Party Decorations

Hauwellter$9.15109 rev

8mo ago

Black Purple Birthday Decorations for Women Girls Men Purple and Silver Party Decorations Happy Birthday Banner Backdrop Confetti Silver Balloons Arch Hanging Swirls Party Supplies Tablecloth

Perpetily$16.9951 rev

10mo ago

Purple Birthday Decorations for Women Girls Purple and Black Party Decor Supplies with Paper Pom Poms Porch Signs Door Happy Birthday Banner Backdrop Balloons Sash Cupcake Toppers

Ziophlux$17.7237 rev

11mo ago

BEISHIDA Black Purple Star Halloween Hanging Swirl Decorations Halloween Party Supplies for Horror Party Wedding Baby Shower Birthday Decorations Pack of 15

BEISHIDA$9.61996 rev

1y ago

What buyers say about purple and black birthday decorations

What buyers praise and complain about, mined from review topics.

What buyers love

Color22%

“Accurate Colors”

Quality-Overall19%

“Good variety in the set”

Advertised Vs Actual Product11%

“Exactly what we needed”

Value For Money9%

“Good deal”

Ease Of Use6%

“Quick and easy”

Size-Overall4%

“Perfect size”

Gifting Purpose4%

“Fun decor”

Design-Overall4%

“Decorations”

Assembly/Installation3%

“easy to set up”

Adhesion/Stickiness2%

“Adhesive is just right”

What buyers complain about

Quality-Overall26%

“Low quality”

Durability23%

“not durable”

Adhesion/Stickiness10%

“Need better adhesive”

Color6%

“However the colors are not as describe”

Strength4%

“Not sturdy at all”

Smell3%

“a gas scent”

Inflation/Deflation3%

“The balloons fall apart before you inflate them”

Value For Money3%

“Not worth the $”

Thickness2%

“Its like very thick”

Material Quality2%

“cheap cheap material”

Top return reasons

Color32%

Value For Money15%

Size-Overall13%

Advertised Vs Actual Product7%

Quality-Overall6%

Defective Material/Parts5%

Adhesion/Stickiness3%

Display Colors3%

Durability2%