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Pumpkin Shaped Candle

Pass

Pumpkin Shaped Candle scores 65 out of 100, a Pass. Shoppers spend an estimated $19K a year here, search demand grew +260.6% this quarter, and an estimated 1.4% of orders come back.

Flapen Score
65
65 / 100
Top 3% of 11,240 Home & Kitchen niches · +16 vs the category median of 49
Market size
$19K/yr61K searches / yr
90-day growth
+260.6%search demand this quarter
Competition
34%top-5 click share · 32 brands · 45 sellers

Flapen Score

Pumpkin Shaped Candle against its category

The dotted line is the Home & Kitchen average. Past it, Pumpkin Shaped Candle is stronger. Inside it, weaker.

65Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pumpkin Shaped Candle market on Amazon at a glance

Shoppers on Amazon United States searched for Pumpkin Shaped Candle 61K times last year and spent an estimated $19K. The top 5 brands take 42% of clicks. Demand peaks in Aug–Sep–Oct. Flapen scores it 65 out of 100, a Pass.

01 · Demand

An estimated 1.6% of those searches ended in a purchase.

Shoppers searched for this 61K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +260.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $19K a year.

Searches, last 12 months
61K
Growth, 90 days vs prior 90
+260.6%
Conversion, latest week
1.6%
Market size, estimated
$19Ka year
Peak month
September85.8× the quietest month
Top search term
pumpkin shaped candle41K searches a year

02 · Price

A sale here is worth $20.11.

Listings sell for $20.11 on average, from $9.66 to $42.88. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $20.11 that is $0 to $2K a year per listing.

Average price
$20.11inside the $15 to $100 sweet spot
Price range
$9.66–$42.88
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
1.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

72% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 28.8% of listings are out of stock. The average listing ranks #2,128 within Candles. It carries 236 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
72%
Prime listings
100%
Out of stock, average day
28.8%
Average rank
#2,128in Candles
Average rating
4.48 starsAmazon United States average 4.42 stars
Average reviews
236per listing
Listings tracked
39

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
36 months

Products

Top Pumpkin Shaped Candle products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 34% of clicks. An open shelf where new products get seen.

Brands

32 rising

Sellers

45

Top-5 brand share

42%

Top 20: 83%

Top-5 click share

34%

Top 20: 76%

Open market

53%

  • Brand 113%
  • Brand 28%
  • Brand 37%
  • Brand 47%
  • Brand 56%
  • Brand 65%

Demand

Pumpkin Shaped Candle search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 85.8×

Search terms

Top Pumpkin Shaped Candle search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pumpkin shaped candle41K/yr
  • pumpkin candle jar5K/yr
  • spiced pumpkin candle4K/yr
  • pumpkin spice latte candle5K/yr
  • small pumpkin candle4K/yr
  • non toxic pumpkin spice candle2K/yr

Reviews and returns

What reviews say buyers love and hate about Pumpkin Shaped Candle

We read the reviews and the return reasons for every product selling here.

50%of positive reviews mention “Smell”
64%of negative reviews mention “Smell”
1.4%of orders come back
“The fragrance is just barely noticeable”
A buyer, on “Smell”64% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Pumpkin Shaped Candle questions

Answered from the same tracked data.