Is pumpkin dutch oven profitable to sell on Amazon United States?

The niche generates $166K/yr across 12 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +372.4%. Flapen's verdict: Skip it (44/100).

How competitive is the pumpkin dutch oven niche?

10 brands and 22 sellers compete. The top 5 products take 71% of clicks and top 5 brands hold 79% of demand.

What do buyers complain about in pumpkin dutch oven?

Top complaints mined from reviews: Size-Overall, Weight Heavy, Value For Money. The return rate is 7.1% — above our launch gate.

When does demand for pumpkin dutch oven peak?

Demand peaks in Aug–Sep–Oct–Nov–Dec; the busiest month runs 47.7× the quietest.

What does it cost to enter the pumpkin dutch oven niche?

Listings span $19.41–$367.23; the average listing price is $92.77 (sweet spot $15–$100). The average incumbent carries 196 reviews — the moat a new listing must climb.

pumpkin dutch oven

Skip it

Weak search conversion (0.4%) — this niche doesn't clear our bar today.

Growth

Incredible+372.4%

90-day search growth — must beat 0% to launch

Review moat

Great196

avg incumbent reviews — the moat a new listing must climb

Avg price

Great$92.77

avg listing price — sweet spot $15–$100

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay$166K

$166K/yr · 438K searches

Competition

Bad71%

top-5 click share — a locked-up shelf

Price range

Bad$19.41–$367.23

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Bad7.1%

return rate — above 5% kills the launch gate

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, pumpkin dutch oven is a $166K/yr Amazon United States market (438K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Aug–Sep–Oct–Nov–Dec. Verdict: Skip it — 44/100.

Data updated Aug 5, 2026 · scored weekly · How we score niches

pumpkin dutch oven market data

Units sold / yr: 2K–3K; avg 0–100/product
Revenue / yr: $186K–$232K; units × avg price
Conversion rate: 0.4%
Avg BSR: #423
Page quality: 0%
Prime: 100%
Sponsored: 83%
Out of stock: 38.3%
Avg brand age: 30 months
Avg seller age: 173 days

Competition & brand share

The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.

Brands

10 falling

Sellers

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

15%

COOKWIN45%
Yuidirtu12%
STAUB8%
JUSTUP7%
BunnyCare7%
QuliMetal6%
Open — no brand owns it (4 brands, 15%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +372.4% search growth over the last 90 days.

Peak months: Aug, Sep, Oct, Nov, Dec · busiest ÷ quietest = 47.7×

Open Trend

Top pumpkin dutch oven search terms

pumpkin dutch oven118K/yr +308.8%0.4% conv.
pumpkin pot71K/yr +545.7%0.2% conv.
pumpkin pots for cooking45K/yr +680.9%0.2% conv.
pumpkin dutch oven pot with lid45K/yr +353.5%0.4% conv.
pumpkin cast iron dutch oven24K/yr +304.9%0.5% conv.
pumpkin shaped dutch oven21K/yr +311.8%0.4% conv.
pumpkin cooking pot11K/yr +969.5%0.1% conv.
pumpkin pots14K/yr +400.8%0.1% conv.
pumpkin cookware10K/yr +424.3%0.1% conv.
cast iron pumpkin dutch oven11K/yr +458.2%0.3% conv.

All search terms

Top pumpkin dutch oven products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 12 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Pumpkin Enameled Cast Iron Dutch Oven with Lid 4.5 QT Heavy Duty and Dual Handles Pot Serves 3-5 and Oven Safe for Bread Baking Braising Cooking Soup and Family Gifts Orange

COOKWIN$66.844.6★206 rev

Pumpkin Cast Iron Dutch Oven 4qt Enamel Cast Iron Cooking Pot with Lid

Yuidirtu$76.684.6★42 rev

STAUB Ceramic 0.75-qt Petite Pumpkin Oven & Stove Safe up to 572F Pumpkin Dish Baking Candy Burnt Orange

STAUB$35.314.5★1,325 rev

Dutch Oven Pot with Lid Pumpkin Pottery Dessert Saucepan Mini Baking Dish Cute Pumpkins Bowl Covered Dutch Oven Ceramic Stockpot Pumpkin-Shaped Casserole (Orange)

JUSTUP$19.414.4★199 rev

BunnyCare Enameled Cast Iron Dutch Oven with Lid Pumpkin Pot Halloween & Thanksgiving Decor Oven/Stove (450F) Casserole & Stew Pots Giftable Fall Kitchenware Cute Halloween Pumpkin Pot (1.32Qt)

BunnyCare$39.893.4★7 rev

Newest

by launch date

Qinyoung Pumpkin Ceramic Pot with Lid 54 oz with 6 Set Pumpkin Ramekins and Wooden Spoons Fall Serving Bowl for Soup Cooking Thanksgiving Dinnerware Set for Halloween Party Kitchen Dessert Decoration

Qinyoung$46.910 rev

2mo ago

QuliMetal Pumpkin Dutch Oven Set of 2 4QT and 2QT Pumpkin Pots for Cooking

QuliMetal$99.212 rev

5mo ago

BunnyCare Enameled Cast Iron Dutch Oven with Lid Pumpkin Pot Halloween & Thanksgiving Decor Oven/Stove (450F) Casserole & Stew Pots Giftable Fall Kitchenware Cute Halloween Pumpkin Pot (1.32Qt)

BunnyCare$39.897 rev

12mo ago

Pumpkin Cast Iron Dutch Oven 4qt Enamel Cast Iron Cooking Pot with Lid

Yuidirtu$76.6842 rev

1y ago

Pumpkin Enameled Cast Iron Dutch Oven with Lid 4.5 QT Heavy Duty and Dual Handles Pot Serves 3-5 and Oven Safe for Bread Baking Braising Cooking Soup and Family Gifts Orange

COOKWIN$66.84206 rev

1y ago

What buyers say about pumpkin dutch oven

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall24%

“Absolutely beautiful; well made and cooks food nicely”

Color8%

“the color in person is even more beautiful than the picture”

Baking8%

“Its beautiful and great for baking bread”

Cooking Experience8%

“it is great for cooking”

Size-Overall7%

“Perfect size”

Design-Overall7%

“It looks highly decorative”

Value For Money7%

“Great value”

Durability6%

“feels very durable”

Gifting Purpose5%

“Perfect gift”

Ease Of Cleaning4%

“Easy to clean”

What buyers complain about

Size-Overall19%

“Small”

Weight Heavy11%

“It is heavy tho”

Value For Money9%

“What a disappointment with the price being so high”

Product Condition6%

“Upon arrival, it was obviously a return”

Engraving/Paint/Sublimation6%

“Chipped enamel coating”

Durability6%

“Chipped after 6 months”

Adhesion/Stickiness4%

“that nothing would stick”

Non-Stick Coating4%

“that nothing would stick”

Ease Of Cleaning4%

“washed it”

Color4%

“The color is red at the top of the lid”

Top return reasons

Size-Overall53%

Color18%

Value For Money11%

Weight Heavy5%

Engraving/Paint/Sublimation5%

Advertised Vs Actual Product4%

Scratch Resistance3%

Color Fading/Discoloration1%

Common questions

Is pumpkin dutch oven profitable to sell on Amazon United States?: The niche generates $166K/yr across 12 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +372.4%. Flapen's verdict: Skip it (44/100).
How competitive is the pumpkin dutch oven niche?: 10 brands and 22 sellers compete. The top 5 products take 71% of clicks and top 5 brands hold 79% of demand.
What do buyers complain about in pumpkin dutch oven?: Top complaints mined from reviews: Size-Overall, Weight Heavy, Value For Money. The return rate is 7.1% — above our launch gate.
When does demand for pumpkin dutch oven peak?: Demand peaks in Aug–Sep–Oct–Nov–Dec; the busiest month runs 47.7× the quietest.
What does it cost to enter the pumpkin dutch oven niche?: Listings span $19.41–$367.23; the average listing price is $92.77 (sweet spot $15–$100). The average incumbent carries 196 reviews — the moat a new listing must climb.