Pumpkin Diffuser

Shoppers searched for this 51K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved +179.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $22K a year.

Searches, last 12 months

51K

Growth, 90 days vs prior 90

+179.3%

Conversion, latest week

2.0%

Market size, estimated

$22Ka year

Peak month

September75.1× the quietest month

Top search term

fall diffuser11K searches a year

Listings sell for $21.59 on average, from $9.72 to $46.56. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $21.59 that is $0 to $2K a year per listing.

Average price

$21.59inside the $15 to $100 sweet spot

Price range

$9.72–$46.56

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

1.3%of orders · Amazon United States median 2.1%

67% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 32.0% of listings are out of stock. The average listing ranks #426 within Home Fragrance. It carries 499 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

89%

Out of stock, average day

32.0%

Average rank

#426in Home Fragrance

Average rating

4.18 starsAmazon United States average 4.42 stars

Average reviews

499per listing

Listings tracked

18

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

40 months