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Psalm 23

Maybe

The top 5 brands take only 28% of clicks. But the products selling today already average 4.7★, so Psalm 23 is a Maybe.

Flapen Score
56
56 / 100
Top 19% of 11,240 Home & Kitchen niches · +7 vs the category median of 49
Market size
$98K/yr220K searches / yr
90-day growth
-2.9%search demand this quarter
Competition
27%top-5 click share · 67 brands · 75 sellers

Flapen Score

Psalm 23 against its category

The dotted line is the Home & Kitchen average. Past it, Psalm 23 is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Psalm 23 market on Amazon at a glance

Shoppers on Amazon United States searched for Psalm 23 220K times last year and spent an estimated $98K. The top 5 brands take 28% of clicks. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 2.5% of those searches ended in a purchase.

Shoppers searched for this 220K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -2.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $98K a year.

Searches, last 12 months
220K
Growth, 90 days vs prior 90
-2.9%
Conversion, latest week
2.5%
Market size, estimated
$98Ka year
Peak month
December1.2× the quietest month
Top search term
psalm 2394K searches a year

02 · Price

A sale here is worth $17.55.

Listings sell for $17.55 on average, from $6.32 to $85.38. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $17.55 that is $0 to $2K a year per listing.

Average price
$17.55inside the $15 to $100 sweet spot
Price range
$6.32–$85.38
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
2.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #9,667 within Decorative Signs & Plaques. It carries 138 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
95%
Out of stock, average day
4.0%
Average rank
#9,667in Decorative Signs & Plaques
Average rating
4.65 starsAmazon United States average 4.42 stars
Average reviews
138per listing
Listings tracked
74

04 · Newcomers

3 of last year's 21 launches cleared the first-year sales bar.

21 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
21
Successful launches
3Amazon's first-year sales bar
Average brand age
23 months

Products

Top Psalm 23 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 27% of clicks. An open shelf where new products get seen.

Brands

67 rising

Sellers

75

Top-5 brand share

28%

Top 20: 64%

Top-5 click share

27%

Top 20: 61%

Open market

69%

  • Brand 17%
  • Brand 27%
  • Brand 35%
  • Brand 45%
  • Brand 54%
  • Brand 64%

Demand

Psalm 23 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KHoliday '24Spike '25Holiday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Search terms

Top Psalm 23 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • psalm 2394K/yr
  • psalm 23 wall art54K/yr
  • the lord is my shepherd wall art25K/yr
  • psalms 2319K/yr
  • psalms 23 wall art10K/yr
  • salmo 239K/yr
  • 23rd psalm6K/yr
  • psalm 23 poster4K/yr

Reviews and returns

What reviews say buyers love and hate about Psalm 23

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
13%of negative reviews mention “Size-Overall”
2.0%of orders come back
“Smaller than expected”
A buyer, on “Size-Overall”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Psalm 23 questions

Answered from the same tracked data.