Protein Scoop
FailPrices span $4.09–$15.05, mostly outside the sweet spot, so Protein Scoop is a Fail.
- Flapen Score
- 40 / 100Ranks 9,007 of 11,240 Home & Kitchen niches · −9 vs the category median of 4940
- Market size
- $113K/yr398K searches / yr
- 90-day growth
- -26.9%search demand this quarter
- Competition
- 56%top-5 click share · 20 brands · 22 sellers
Flapen Score
Protein Scoop against its category
The dotted line is the Home & Kitchen average. Past it, Protein Scoop is stronger. Inside it, weaker.
Market
The Protein Scoop market on Amazon at a glance
Shoppers on Amazon United States searched for Protein Scoop 398K times last year and spent an estimated $113K. The top 5 brands take 66% of clicks. Demand peaks in Jan–Mar. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 3.5% of those searches ended in a purchase.
Shoppers searched for this 398K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -26.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $113K a year.
- Searches, last 12 months
- 398K
- Growth, 90 days vs prior 90
- -26.9%
- Conversion, latest week
- 3.5%
- Market size, estimated
- $113Ka year
- Peak month
- March2.8× the quietest month
- Top search term
- scoop funnel47K searches a year
02 · Price
A sale here is worth $8.10.
Listings sell for $8.10 on average, from $4.09 to $15.05. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $8.10 that is $4K to $6K a year per listing.
- Average price
- $8.10under the $15 to $100 sweet spot
- Price range
- $4.09–$15.05
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $4K–$6K
- Returns
- 1.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
96% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #209 within Coffee, Tea & Espresso. It carries 1,004 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 96%
- Out of stock, average day
- 4.7%
- Average rank
- #209in Coffee, Tea & Espresso
- Average rating
- 4.56 starsAmazon United States average 4.42 stars
- Average reviews
- 1,004per listing
- Listings tracked
- 24
04 · Newcomers
3 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 9
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Protein Scoop products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.
Brands
20 falling
Sellers
22
Top-5 brand share
66%
Top 20: 100%
Top-5 click share
56%
Top 20: 95%
Open market
30%
- Brand 133%
- Brand 220%
- Brand 35%
- Brand 44%
- Brand 54%
- Brand 64%
Demand
Protein Scoop search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Mar · busiest ÷ quietest = 2.8×
Search terms
Top Protein Scoop search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- scoop funnel47K/yr
- protein powder scoop37K/yr
- protein scoop34K/yr
- funnel scoop39K/yr
- powder scoop31K/yr
- powder pal scoop24K/yr
- scoop funnel for powder29K/yr
- protein scoop funnel23K/yr
- powder scoop funnel for water bottle8K/yr
- funnel scoop for powder21K/yr
Reviews and returns
What reviews say buyers love and hate about Protein Scoop
We read the reviews and the return reasons for every product selling here.
“Too Small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Protein Scoop questions
Answered from the same tracked data.









