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Princess Diaries Party Decorations

Fail

Shoppers spend an estimated $37K a year here, so Princess Diaries Party Decorations is a Fail.

Flapen Score
49
49 / 100
Ranks 5,355 of 11,240 Home & Kitchen niches · on the category median
Market size
$37K/yr89K searches / yr
90-day growth
-13.2%search demand this quarter
Competition
37%top-5 click share · 39 brands · 46 sellers

Flapen Score

Princess Diaries Party Decorations against its category

The dotted line is the Home & Kitchen average. Past it, Princess Diaries Party Decorations is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Princess Diaries Party Decorations market on Amazon at a glance

Shoppers on Amazon United States searched for Princess Diaries Party Decorations 89K times last year and spent an estimated $37K. The top 5 brands take 38% of clicks. Demand peaks in Jul–Aug. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 2.7% of those searches ended in a purchase.

Shoppers searched for this 89K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -13.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $37K a year.

Searches, last 12 months
89K
Growth, 90 days vs prior 90
-13.2%
Conversion, latest week
2.7%
Market size, estimated
$37Ka year
Peak month
August2.9× the quietest month
Top search term
princess diaries bachelorette party44K searches a year

02 · Price

A sale here is worth $15.26.

Listings sell for $15.26 on average, from $5.71 to $47.60. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $15.26 that is $0 to $2K a year per listing.

Average price
$15.26inside the $15 to $100 sweet spot
Price range
$5.71–$47.60
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
3.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #6,697 within Balloons. It carries 545 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
92%
Out of stock, average day
4.5%
Average rank
#6,697in Balloons
Average rating
4.48 starsAmazon United States average 4.42 stars
Average reviews
545per listing
Listings tracked
53

04 · Newcomers

1 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
14
Successful launches
1Amazon's first-year sales bar
Average brand age
27 months

Products

Top Princess Diaries Party Decorations products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 37% of clicks. An open shelf where new products get seen.

Brands

39 rising

Sellers

46

Top-5 brand share

38%

Top 20: 87%

Top-5 click share

37%

Top 20: 77%

Open market

57%

  • Brand 19%
  • Brand 28%
  • Brand 38%
  • Brand 47%
  • Brand 56%
  • Brand 65%

Demand

Princess Diaries Party Decorations search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '26JulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Jul, Aug · busiest ÷ quietest = 2.9×

Search terms

Top Princess Diaries Party Decorations search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • princess diaries bachelorette party44K/yr
  • princess diaries party decorations34K/yr
  • princess diaries party10K/yr

Reviews and returns

What reviews say buyers love and hate about Princess Diaries Party Decorations

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
20%of negative reviews mention “Quality-Overall”
3.7%of orders come back
“A bit lower quality”
A buyer, on “Quality-Overall”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Princess Diaries Party Decorations questions

Answered from the same tracked data.