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primitives by kathy halloween

Worth a look

Shows demand growing +752.8% this quarter, but a small market ($13K/yr) keeps it on the watch list.

Market size 3Growth 100Conversion 14Competition 94Returns 24Price range 71Avg price 69Brand share 36Review moat 90Quality gap 35

Growth

Incredible+752.8%

90-day search growth — must beat 0% to launch

Competition

Great21%

top-5 click share — an open shelf

Review moat

Great200.55

avg incumbent reviews — the moat a new listing must climb

Price range

Good$6.97–$34.71

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good$14.30

avg listing price — sweet spot $15–$100

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Returns

Bad5.4%

return rate — above 5% kills the launch gate

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

Market size

Bad$13K

$13K/yr · 78K searches

According to Flapen's Amazon United States niche tracking, primitives by kathy halloween is a $13K/yr Amazon United States market (78K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Jul–Aug–Sep–Oct. Verdict: Worth a look — 52/100.

Data updated Aug 1, 2026 · scored weekly · How we score niches

primitives by kathy halloween market data

Units sold / yr
1K–1K
avg 0–100/product
Revenue / yr
$14K–$18K
units × avg price
Conversion rate
1.1%
Avg BSR
#18,201
Page quality
0%
Prime
95%
Sponsored
57%
Out of stock
15.7%
Avg brand age
26 months
Avg seller age
171 days

Competition & brand share

Clicks spread well past the top 5 (21% combined) — an open shelf where new products get seen.

Brands

22 falling

Sellers

53

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

21%

Top 20: 58%

Open market

15%

  • Primitives by Kathy69%
  • CWI Gifts6%
  • Redbaker3%
  • Wesiti3%
  • Luinabio3%
  • CVHOMEDECO.2%
  • Open — no brand owns it (16 brands, 15%)

Demand & seasonality

Weekly Amazon search volume, last 92 weeks — +752.8% search growth over the last 90 days.
7K5KSpike '25Spike '26NovDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarMayJun

Peak months: Jul, Aug, Sep, Oct · busiest ÷ quietest = 66.7×

Top primitives by kathy halloween search terms

  • primitive fall decor28K/yr
  • primitive halloween decor28K/yr
  • primitives by kathy halloween21K/yr
All search terms

Top primitives by kathy halloween products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$2544%$5096%$7638%$1K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about primitives by kathy halloween

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall14%

“They were very affordable for the size and quality”

Value For Money13%

“A good value for the money”

Advertised Vs Actual Product12%

“These decorations were exactly as advertised”

Color12%

“Love the color”

Size-Overall8%

“The size is perfect - not too big”

Gifting Purpose7%

“Christmas gifts”

Design-Overall6%

“Artwork is great”

Breathability5%

“She said the babys breath looks so lifelike”

Ease Of Use3%

“Easy to place inside a vase”

Weight Light2%

“Well made, light weight”

What buyers complain about

Quality-Overall28%

“Poor quality”

Size-Overall24%

“a little hard to fit in their stands”

Color12%

“Way darker than the beige photos”

Advertised Vs Actual Product9%

“Prettier in ad but ok”

Thin5%

“They are thin”

Design-Overall3%

“Not the typical quality or design produced by Kathys primitives”

Strength3%

“Fragile,”

Value For Money2%

“I guess it's the price being high”

Weight Light2%

“The only thing I'd say is it doesn't feel very heavy so depending on what you put in it”

Smell2%

“they smell horrible like chemicals”

Top return reasons

Size-Overall28%
Color25%
Advertised Vs Actual Product15%
Quality-Overall12%
Material Quality5%
Display Colors4%
Value For Money2%
Defective Material/Parts2%
Functionality-Overall1%
Smell1%

Common questions

Is primitives by kathy halloween profitable to sell on Amazon United States?
The niche generates $13K/yr across 60 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is +752.8%. Flapen's verdict: Worth a look (52/100).
How competitive is the primitives by kathy halloween niche?
22 brands and 53 sellers compete. The top 5 products take 21% of clicks and top 5 brands hold 84% of demand.
What do buyers complain about in primitives by kathy halloween?
Top complaints mined from reviews: Quality-Overall, Size-Overall, Color. The return rate is 5.4% — above our launch gate.
When does demand for primitives by kathy halloween peak?
Demand peaks in Jul–Aug–Sep–Oct; the busiest month runs 66.7× the quietest.
What does it cost to enter the primitives by kathy halloween niche?
Listings span $6.97–$34.71; the average listing price is $14.30 (sweet spot $15–$100). The average incumbent carries 201 reviews — the moat a new listing must climb.