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54

prayer board

Worth a look

Shows low returns (1.2%), but soft demand (-51.9% this quarter) keeps it on the watch list.

Market size 35Growth 0Conversion 22Competition 90Returns 92Price range 77Avg price 78Brand share 87Review moat 74Quality gap 35

Returns

Great1.2%

return rate — above 5% kills the launch gate

Competition

Great25%

top-5 click share — an open shelf

Brand share

Great48%

top-5 brand share — no brand owns this niche

Avg price

Great$16.30

avg listing price — sweet spot $15–$100

Price range

Great$4.79–$49.88

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good530.48

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$167K

$167K/yr · 569K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.8%

search→purchase rate — share of searches ending in a sale

Growth

Bad-51.9%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, prayer board is a $167K/yr Amazon United States market (569K searches/yr). The top 5 brands hold 48% of demand. Demand peaks in Jan–Feb–Dec. Verdict: Worth a look — 54/100.

Data updated Aug 2, 2026 · scored weekly · How we score niches

prayer board market data

Units sold / yr
13K–15K
avg 100–250/product
Revenue / yr
$204K–$245K
units × avg price
Conversion rate
1.8%
Avg BSR
#1,193
Page quality
0%
Prime
93%
Sponsored
97%
Out of stock
2.2%
Avg brand age
21 months
Avg seller age
182 days

Competition & brand share

Clicks spread well past the top 5 (25% combined) — an open shelf where new products get seen.

Brands

36 falling

Sellers

43

Top-5 brand share

48%

Top 20: 86%

Top-5 click share

25%

Top 20: 60%

Open market

47%

  • Vemfare23%
  • Kaciola8%
  • EUOYUFO6%
  • Eclazul6%
  • RUBOAOA5%
  • Bvthiynu5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -51.9% search growth over the last 90 days.
60K40KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 8.0×

Top prayer board search terms

  • prayer board161K/yr
  • prayer board supplies289K/yr
  • prayer board kit49K/yr
  • prayer board supplies for women23K/yr
  • prayer board accessories10K/yr
  • prayer boards10K/yr
  • prayer board envelopes11K/yr
  • prayer board kit for women6K/yr
  • prayer board decor6K/yr
  • prayer board kits5K/yr
All search terms

Top prayer board products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$3K4%$7K6%$10K8%$13K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about prayer board

What buyers praise and complain about, mined from review topics.

What buyers love

Adhesion/Stickiness16%

“The adhesive is strong”

Quality-Overall15%

“Very good quality cards and well designed”

Ease Of Use13%

“Easy to use”

Value For Money8%

“Good deal”

Advertised Vs Actual Product7%

“As advertised”

Color7%

“The colors are vibrant”

Size-Overall4%

“Great size”

Design-Overall3%

“The design is simple”

Strength3%

“holds well”

Efficiency2%

“Very efficient”

What buyers complain about

Adhesion/Stickiness22%

“bad adhesive”

Durability9%

“Break Easily”

Quality-Overall9%

“I 100% cannot recommend this crappy quality”

Size-Overall9%

“Not a good size”

Functionality-Overall5%

“Didnt work well”

Value For Money5%

“Just not willing to overlook for the price”

Thickness4%

“The thickness was somewhat thinner than anticipated due to the pins poking out a little on the backside”

Ease Of Use3%

“not easy to use”

Advertised Vs Actual Product2%

“Not True to Picture Size”

Color2%

“The color Need to Be more strong”

Top return reasons

Size-Overall48%
Adhesion/Stickiness15%
Color8%
Value For Money5%
Advertised Vs Actual Product5%
Functionality-Overall4%
Defective Material/Parts2%
Quality-Overall2%
Material Quality1%
Display Colors1%

Common questions

Is prayer board profitable to sell on Amazon United States?
The niche generates $167K/yr across 69 tracked products. 1 of 46 products launched in the last 360 days are still selling. 90-day search growth is -51.9%. Flapen's verdict: Worth a look (54/100).
How competitive is the prayer board niche?
36 brands and 43 sellers compete. The top 5 products take 25% of clicks and top 5 brands hold 48% of demand.
What do buyers complain about in prayer board?
Top complaints mined from reviews: Adhesion/Stickiness, Durability, Quality-Overall. The return rate is 1.2%.
When does demand for prayer board peak?
Demand peaks in Jan–Feb–Dec; the busiest month runs 8.0× the quietest.
What does it cost to enter the prayer board niche?
Listings span $4.79–$49.88; the average listing price is $16.30 (sweet spot $15–$100). The average incumbent carries 530 reviews — the moat a new listing must climb.